DigitalCameraWorld wants Sony to remake the RX10 IV

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Last year I reported that Sony completed the production run of the Sony RX10 IV and there is no plan for a successor model. DigitalCameraWorld now makes the case why we still need those superzoom bridge cameras. They write:

Bridge cameras offer zoom that smartphones and even some mirrorless can’t reach, so why are there so few of them?

the bridge camera is the point-and-shoot but with a bazooka of a lens on the front, with zoom ranges from 20x to even 125x. Even the best smartphone cameras and camera binoculars pale in comparison compared to the far-reaching powers of a superzoom.

Photographers will want to stick with mirrorless, but bridge cameras offer both zoom and simplicity that appeal to non-photographers that just can’t get close enough with a smartphone. Just look at all the influencers raving about the small zooms on compact lenses like the Canon G7 X because they’ve realized how much more flattering a zoom lens is over a wide angle. The lens matters and is one of the reasons compact cameras are trending.

About the Sony RX10IV they writes:

While there are plenty of super zoom cameras still available, most of them are starting to show their age. The Sony RX10 IV, the current leader on the list of best bridge cameras, launched in 2017. Despite the age, it tops my recommendations because of a larger sensor and a 24-600mm zoom range.

But in their opinion, a new model with all the new features such as AI recognition, super-fast autofocus, etc. would make the device a bestseller. What do you think?

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Mapcamera: February 2025 Digital Camera Popularity Ranking

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Mapcamera listed the top 10 best selling cameras in February:

  1. FUJIFILM X100VI
  2. Nikon Z50II
  3. RICOH GR IIIx
  4. RICOH GR III
  5. SONY α7C II
  6. FUJIFILM X-T50
  7. Panasonic LUMIX DC-TZ99
  8. Nikon Zf
  9. Leica D-LUX8
  10. SONY α7IV

Sony is starting to fall behind with no new affordable camera in the past 8 months: No A7V, no fixed lens RX, no true vintage model. We need something new from Sony don’t you agree?

Note: And this is their ranking for USED cameras:

  1. Canon EOS R5
  2. Nikon Z50
  3. SONY α1
  4. Canon EOS R3
  5. SONY α7III
  6. Nikon Z fc
  7. Nikon Z f
  8. Canon EOS R7
  9. SONY α7RV
  10. SONY α7C II
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Sony Tidbits…

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https://www.youtube.com/watch?v=DJOLAgSjG58
Comparing The First Autofocus Anamorphics | Sirui 40mm VS Blazar Apex 35mm & Apex 50mm

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Next rumors about the Sony A7V launch delay

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Recently I reported to you that Sony has decided to postpone the launch of the Sony A7V, even though my sources told me that this camera is ready and in production. Sony executives also said that they are behind on production of the Sony A1II because demand is much higher than expected. Now a Russian photography channel shared some more info that yet has to be verified:

At CP+ behind the close doors Sony stated that they could show A7V by the end of 2025 and release it in 2026 in ideal conditions. The ideal conditions means a supply chains that are undergoing serious corrections because most photo mfrs (i assume he means not native Chinese but Japanese) are leaving China due to very high tariffs that are being placed on parts made in China. Every mfr is moving factories to places like Vietnam or Thailand or South Korea, there are serious delays with implementing something new. Behind the closed doors Sony said A7V will get a new sensor and will be a pretty interesting camera. Nothing else was said.

If what they are writing is true than the Sony A7V will be announced at latest in November with availability in January/February. I still hope the Sony A7V is coming before fall.

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Sony Tidbits…

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Sirui vs Blazar – Which AF Anamorphic Should YOU Buy?

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Follow our new Youtube channel.
Join our SonyAlphaForum.
I kindly invite you all to follow our Discord channel, Instagram, Facebook, Threads and Twitter to not miss news and rumors

We have our own Facebook camera groups you can join to discuss the upcoming new cameras in detail:
Sony Alpha group. Sony A1 group. Sony A9 series group. Sony A7r series group. Sony A7s series group. Sony A7 series group.

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