PMR trying to create some order where there is chaos :)

He also posted two more A9III videos:

Sony A9III at BHphoto. Amazon. Adorama. FotoErhardt. Fotokoch. Calumet. WexUK.

You get the Sony 20-70mm G for 1105 Euro only at Amazon Germany!

There arena ton of new coupon rebates at Amazon Germany:

• 140 Euro coupon rebate on the Sony 20-70mm G
• 140 Euro coupon rebate on the Sony 24-105mm G
• 100 Euro coupon discount on the Sony 40mm f/2.5 pancake lens
• 100 Euro coupon discount on the Sony 24mm f/2.8 pancake lens
• 50 Euro coupon discount on the Sony 11mm f/1.8 APS-C lens
• 70 Euro coupon discount on the Sony 24mm f/1.4 GM
• 80 Euro coupon discount on the Sony 200-600mm G
• 85 Euro coupon discount on the Sony 135mm f/1.8 GM
• 140 Euro coupon discount on the Sony 70-200mm GM
• 70 Euro coupon discount on the Sony 16-35mm GM
• 75 Euro coupon discount on the Sony 35mm f/1.4 GM

There are similar deals in other Amazon stores like Amazon UK (on this page), Amazon Italy (on this page), Amazon France (on this page).

You save up to 300€ on Tamron lenses at Amazon Europe, FotoErhardt, FotoKoch, Calumet, WexUk.

Nikkei writes:

The penetration rate of digital cameras among households at the end of fiscal 2023 will fall below 50% for the first time in 19 years since the end of fiscal 2004. The demand for compact digital cameras has fallen as smartphone ownership has increased. Japan once had a strong presence in digital home appliances, but is now in a notable decline.

Not really a surprise. That’s why digital camera companies focused on the enthusiast amateur and pro market.

What is Sony’s most innovative camera so far? A9III, A1, A7SIII?

Today deals at Amazon, BHphoto, Adorama, Amazon DE, Amazon UK, Amazon FR, Amazon IT, FotoErhardt DE, FotoKoch DE.
Review of Brightin Star 35mm F0.95 (SonyAlphaBlog).
Choosing the Best Mobile Printer (Explora).
Sigma 50mm F1.2 DG DN | Art Review by Kitamura.
Guide to Aspherical Camera Lenses (42West).
Introduction to Wildlife Photography (Explora).

Follow our new Youtube channel.
Join our SonyAlphaForum.
I kindly invite you all to follow our Discord channel, Instagram, Facebook, Threads and Twitter to not miss news and rumors

We have our own Facebook camera groups you can join to discuss the upcoming new cameras in detail:
Sony Alpha group. Sony A1 group. Sony A9 series group. Sony A7r series group. Sony A7s series group. Sony A7 series group.

Yep, you can still make  a lot of money in the camera business if you can deliver innovative new products. DClife reports that

On June 18, 2024, Tamron announced that it would increase its dividend per share from 50 yen to 70 yen. Stock price has risen by more than 50% since the beginning of the year!

Nikkei writes:

This reflects the strong performance of the company’s main camera business and sales of in-vehicle parts, which have grown. *Nihon Keizai Shimbun: Tamron raises dividend to 70 yen for January-June period due to strong camera business

Tamron is rumored to announce 3-4 more new lenses in the second half of the year. Let’s see what if they will also announce some exciting lenses like their patented f/2.0 zooms!

You can now preorder both autofocus lenses on Indiegogo (Click here). This is the official product video:

500mm f/5.6 at BHphoto, Amazon, Adorama, FotoErhardt, Calumet, WexUK.

Press text:

Thank you for purchasing and using our products.
We are pleased to announce that the download of firmware for SIGMA’s Sony E-mount, which had been suspended, has resumed.

The changes in this firmware are as follows:

[Applicable products]

・SIGMA 500mm F5.6 DG DN OS | Sports Ver.02 in Sony E-mount
・SIGMA 100-400mm F5-6.3 DG DN OS | Contemporary Ver.04 in Sony E-mount
・SIGMA 28-70mm F2.8 DG DN | Contemporary　Ver.04 in Sony E-mount

[Benefit of the update]

Compatibility with continuous shooting of up to approximately 120 frames per second has been added for the autofocus modes (AF-S/DMF/MF) on Sony α9 III cameras.

[Applicable products]

・SIGMA 35mm F1.4 DG DN | Art Ver.03 in Sony E-mount
・SIGMA 85mm F1.4 DG DN | Art Ver.03 in Sony E-mount

Compatibility with continuous shooting of up to approximately 120 frames per second has been added for the autofocus modes (AF-S/DMF/MF) on Sony α9 III cameras.
The operational stability has been improved.

[How to update]

Please click on ‘For Windows’ or ‘For Mac’ in the firmware download page below for your lens in Sony E-mount, read “Before updating” and follow the update procedure.
https://www.sigma-global.com/en/support/firmware/lenses/?mount=sony-e
^{*After the update is complete, be sure to remove the battery pack from the camera and reinsert it.}