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Sony reports flat sales in last Quarter and says they are moving to a “more cautious production and inventory plan”

Sony Q2 financial report has been published. The Imaging Business is doing well and keeps being profitable with constant sales but…there is a “but”. Sony writes:

The imaging business, which significantly grew year-on-year in the first quarter ended June 30, 2024, mainly in China, was essentially flat year-on-year in the current quarter. As a result, we have incorporated into our forecast a pro-active change to a more cautious production and inventory plan in preparation for the year-end selling season.

I am not an expert and have no clue what they really means with this. But it just doesn’t sound good to me. Maybe this is why back in Spring I told you Sony has slowed down the release roadmap and delayed the launch of many products. They see the market slowing down and want to see where it’s headed?

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