EU readers preorder the A7rV for 4499 Euro or 3999 pounds at Fotokoch, Amazon EU, FotoErhardt, Calumet DE, WexUK. ParkCameras UK. Social welfare comes at a cost and this means you have to pay 500 Euro more in EU and USA to cover the taxes (something I am happy to pay for).
Sony A7rV Preorders:
In US at BHphoto, Amazon, Adorama, FocusCamera.
In EU at Fotokoch, Amazon EU, FotoErhardt, Calumet DE, WexUK. ParkCameras UK.
In Australia at CameraPro, Camerahouse, Sony.