Amazon is now offering up to 20% off on all reconditioned gear. You can find all electronics deal on this page and all Sony related deals on this page. Some special mentions:

• Sony 20-70mm G for $667
• Sony FE 2.0x Teleconverter for $360
• Tamron 20-40mm FE lens for $476
• Tamron 18-300mm E-mount lens for $444

BLACK FRIDAY deals at Amazon, BHphoto, Adorama. Amazon DE, Amazon UK, Amazon FR, Amazon IT, Amazon ES, Amazon NL, Amazon AUS.

This has been a relatively slow year for Sony. With only 2 cameras announced (ZV-E10II and Sony A1II) and 5 lenses (28-70GM, 85GM, 16-50PZII, 16-25G and 25-50G). By comparison in 2023 we got:
Cameras: A9III, A7cR, A7cII, ZV-E1, ZV-1II
Lenses: 300GM, 16-35GMII, 70-200GII, 50GM, 20-70G.

It has happened in the past that Sony has had a weak year, usually followed by a year with numerous camera announcements… so we have high hopes for 2025 and I will soon write an article (and a Youtube video) about what we can expect.

But back to 2024: Petapixel-TV tried to rank the camera/lens releases of 2024 for each company. Sony still managed to score well, mainly because of their great lens releases. They also review the Sony A1II, which they say is a very solid release whose only ‘problem’ is the camera’s high price.

Let me know in the comments section if you agree with the reviews. My task now is to buckle up for the 2025 rumor era. With the Sony A7V and the new FX9 successor coming out very soon, we’re going to have a lot of exciting things to talk about!

Black Friday: You save $350 on the entire AI tools package from Topaz (Click here).

Two weeks ago Topaz announced the new GigaPixel Ai (click here to see all new features with ton of examples). Here is a new introductory video with the CEO of Topaz. It explains very well why this software is different from what you get with Adobe and others:

This is what you can do with Sony A9III and Sony LR1 cameras!

You save up to 30% on all kind of Nextorage cards sold by Amazon, and BHphoto!

BLACK FRIDAY deals at Amazon, BHphoto, Adorama. Amazon DE, Amazon UK, Amazon FR, Amazon IT, Amazon ES, Amazon NL, Amazon AUS.

Deals selection:

SD and CFexpress cards:

• Up to 52% off on Sandisk fast V90 cards sold by Amazon, BHphoto, Adorama.
• Save big on Lexar SD/CFexpress cards at Amazon, BHphoto, Adorama.
• 25% off on the 4th generation Type A cards from OWC sold at Amazon, BHphoto, OWC store.
• Up to 56% off on Nextorage SD cards (Amazon / BHphoto), CFexpress Type A cards (Amazon / BHphoto), CFexpress Type B cards (Amazon / BHphoto).
• Save big on PNY cards and storage at Amazon, BHphoto, Adorama.
• Save big on Pergear Type A cards sold by Amazon.
• 10% at checkout on all Exascend DUAL pack Type A cards sold on Amazon

Storage deals:

• 25% off on the WD 22TB Elements Desktop External Hard Drive at Amazon and BHphoto.
• 39% off on the Crucial X10 Pro 1TB Portable SSD sold by Amazon and BHphoto.
• 47% off on the SAMSUNG T7 Shield 2TB Portable SSD sold by Amazon and BHphoto.
• 29% off on the SanDisk 8TB Desk Drive SSD at Amazon and BHphoto.
• 36% off on the SanDisk 4TB Extreme Portable SSD at Amazon and BHphoto.
• 20% off on the LaCie Rugged Mini 2TB External Hard Drive at Amazon and BHphoto.

Software deals:

• You save $350 on the entire AI tools package from Topaz (Click here).
• Up to 50% off on DxO software.
• Save up to 50% on the ON1 software.
• Save big on Adobe Creative Cloud at Amazon, BHphoto, Adorama.
• Here comes the next Black Friday deal: 84% off on Luminar!

Sony Camera Holiday deals:

• $1000 off on the Sony A1 at Amazon, BHphoto, Adorama.
• $400 off on the Sony A7IV at Amazon, BHphoto, Adorama.
• $400 off on the Sony A7rV at Amazon, BHphoto, Adorama.
• $300 off on the Sony A7sIII at Amazon, BHphoto, Adorama.
• $200 off on the Sony A7III at Amazon, Bhphoto, Adorama.
• $200 off on the FX3 at Amazon, BHphoto, Adorama.
• $300 off on the ZV-E1 at Amazon, BHphoto, Adorama.
• $100 off on the Sony A7c at Amazon, BHphoto, Adorama.
• $200 off on the FX30 at Amazon, BHphoto,Adorama.
• $200 off on the Sony A6600 at Amazon, BHphoto, Adorama,
• $150 off on the Sony A6400 at Amazon, BHphoto, Adorama.
• $100 off on the Sony ZV-E10 at Amazon, BHphoto, Adorama.

Sony Lens Holiday deals:

• $100 off on the 12-24mm GM at Amazon. BHphoto. Adorama.
• $100 off on the 100-400mm GM at Amazon, BHphoto, Adorama,
• $100 off on the 50mm f/1.2 GM at Amazon, BHphoto, Adorama.
• $100 off on the 200-600mm G at Amazon, BHphoto, Adorama.
• $100 off on the 70-200mm GM at Amazon, BHphoto, Adorama
• $100 off on the 24-70mm GM at Amazon, BHphoto, Adorama
• $100 off on the 14mm f/1.8 GM at Amazon, BHphoto, Adorama.
• $100 off on the 35mm f/1.4 GM at Amazon, BHphoto,  Adorama.
• $100 off on the 16-55mm F2.8 G at Amazon, BHphoto, Adorama.
• $100 off on the 24mm f/1.4 GM at Bhphoto. Adorama. Amazon.
• $100 off on the 50mm F/1.4 GM at BHphoto. Amazon. Adorama.
• $100 off on the 70-300mm at BHphoto. Amazon. Adorama
• $100 off on the 16-35mm f/4.0 PZ at Amazon, BHphoto. Adorama.
• $100 off on the 24-105mm G at Amazon, BHphoto, Adorama.
• $100 off on the 90mm macro at Amazon, BHphoto, Adorama.
• $100 off on the 20-70mm at Amazon, BHphoto, Adorama.
• $100 off on the 24-240mm lens at Amazon, Adorama and BHphoto.
• $100 off on the 20mm f/1.8 G at Amazon, BHphoto, Adorama.
• $100 off on the 10-20mm PZ at Amazon, BHphoto, Adorama.
• $100 off on the 15mm f/1.4 G at Amazon, BHphoto, Adorama.

Third party E-mount lenses:

• Save up to $100 on Tamron lenses sold by Amazon, BHphoto, Adorama.
• Save up to $300 on Sigma lenses sold by Amazon, BHphoto, Adorama.
• Up to $300 off on Voigtlander lenses at Amazon, Bhphoto, Adorama
• Save big on Laowa lenses sold by BHphoto.
• Save up to $924 on Sirui lenses sold by Amazon, BHphoto, Adorama.
• Save 25% on Lensbaby lenses sold by Amazon, BHphoto, Adorama.
• Save 15% on Viltrox lenses sold by Amazon, BHphoto, Adorama.
• Save big on Samyang/Rokinon lenses sold by Amazon, BHphoto, Adorama.
• Up to 25% off on Meike lenses sold by Amazon.
• Save big on Zeiss Batis and Loxia lenses sold by Amazon and BHphoto.
• Save big on 7Artisans lenses at Amazon, Bhphoto, Adorama.
• Save big on TTartisan lenses at Amazon.