The Tipa association announced the 2025 winners. But keep in mind that these awards have a bad reputation.TIPA does receive money from companies—especially through logo licensing fees—and while it claims editorial independence, many in the photo community treat its awards with a grain of salt.

That’s why they create as many categories as possible to sell their fees to manufacturers :(

you only need 2 lenses for photography in 2025

Today deals at Amazon, BHphoto, Adorama, Amazon DE, Amazon UK, Amazon FR, Amazon IT, FotoErhardt DE, FotoKoch DE.
Macro Lens Buying Guide (Explora).
6 Reasons to Start a Wedding Videography Business (42West).
The OM System OM-3 – The Camera For The Old Guys (Robert Grant).
Sony at NAB Show 2025: Crispin Corporation
Viltrox AF 50mm f2.0 FE for Sony – First Impression (Fototrainer Christian).
The Sony a6400 is cheaper than a lot of advanced compact cameras – I’d buy it over the Sony RX100 VII in a heartbeat
Features (Digitalcameraworld).
Level up Your Photography Studio – The Next Step in Lighting (42West).
Top Super-Telephoto Lenses for Mirrorless Cameras (Explora).

Follow our new Youtube channel.
Join our SonyAlphaForum.
I kindly invite you all to follow our Discord channel, Instagram, Facebook, Threads and Twitter to not miss news and rumors

Amazon has completely removed the pre-order option for the new Sony 400-800mm G lens. And there is also a strange circumvention of customs duties from Chinese manufactured lenses: For some lenses like the Sony 135mm GM (click here) Amazon US allows import via Amazon Germany to avoid customs duties? Would that even work?

Here is the availability update on the twenty Sony lenses manufactured in China:

• 40mm f/2.5 G -> few lenses still in stock at Amazon, no preorder at BH, closeout at Adorama.
• 28-60mm E -> few lenses still in stock at Amazon, no preorder at BH, closeout at Adorama.
• 70-300mm E -> few lenses still in stock at Amazon, no preorder at BH, closeout at Adorama.
• 24-240mm E -> few lenses still in stock at Amazon, no preorder at BH, closeout at Adorama.
• 70-350mm E -> few lenses still in stock at Amazon, no preorder at BH, closeout at Adorama.
• 50mm f/2.8 macro -> few lenses still in stock at Amazon, no preorder at BH, closeout at Adorama.
• 12-24mm G FE -> few lenses still in stock at Amazon, no preorder at BH, closeout at Adorama.
• 70-200mm G FE -> few lenses still in stock at Amazon, no preorder at BH, closeout at Adorama.
• 135mm f/1.8 GM -> few lenses still in stock at Amazon, no preorder at BH, in Stock at Adorama.
• 50mm f/2.5 FE -> few lenses still in stock at Amazon, no preorder at BH, closeout at Adorama.
• 400-800mm G -> no preorder at Amazon, no preorder at BH, restricted preorder at Adorama.
• 10-20mm E -> few lenses still in stock at Amazon, no preorder at BH, closeout at Adorama.
• 11mm f/1.8 E -> few lenses still in stock at Amazon, no preorder at BH, in Stock at Adorama.
• 15mm f/1.4 G E -> few lenses still in stock at Amazon, no preorder at BH, closeout at Adorama.
• 16-55mm G E -> few lenses still in stock at Amazon, no preorder at BH, closeout at Adorama.
• 18-105mm G -> few lenses still in stock at Amazon, no preorder at BH, as used at Adorama.
• 18-135mm G -> few lenses still in stock at Amazon, no preorder at BH, removed at Adorama.
• 24mm f/2.8 G -> few lenses still in stock at Amazon, no preorder at BH, closeout at Adorama.
• 30mm f/3.5 macro -> few lenses still in stock at Amazon, no preorder at BH, removed at Adorama.
• 50mm f/1.8 E -> few lenses still in stock at Amazon, no preorder at BH, in Stock at Adorama.
• 35mm f/1.8 E -> few lenses still in stock at Amazon, no preorder at BH, in Stock at Adorama.

Leaked image of the new Sony 50-150mm f/2.0 GM.

So guys, probably next week on the 23rd of April Sony will introduce the new 50-150mm f/2.0 GM lens. But today I got an info about a second lens. And I don’t know yet if this lens will be announced on the 23rd of April or in June. If confirmed this is a “sort of” successor of THIS LENS. I am asking my sources to possibly tell me more about this lens as I am not sure if this information is real yet. Thank you!

–

SHARE RUMORS: feel free to use this anonymous contact form or contact me via eMail, Signal, Telegram.

To not miss any new rumor subscribe our newsletter and social networks:

Social Networks:

• Subscribe my youtube channel: Usually I do post the rumors there 15-30min in advance before I post them on SAR
• Follow me on Twitter: Yep, I paid for the blue check so that you will actually see me.
• Follow my page on Facebook: Be sure to select “Favorites” to be notified when there is a new article online
• Follow me on Instagram: Ok, this one is more tricky as I am currently getting lost having fun with Ai images :)

By subscribing you help me to motivate working on SAR, by making sure my exclusive rumor work get proper credit and visibility. Thank You All folks! https://youtu.be/MY-e94tAd4Y Found via Asobinet

Press text:

Shutter 4.10 adds USB tethered shooting to Sony cameras

The new Shutter – Sony Camera Remote version is available for iPhone and iPad.

What’s New
Shutter now supports wired USB connections for seamless communication with most Sony and Canon cameras, ensuring faster speeds and greater reliability (check compatibility). Tethered shooting offers improved performance for all genres of photography and videography.

External monitoring
Video creators and vloggers can use their iPhone or iPad to preview framing and composition while they are in front of the lens. Large and bright displays of Apple devices provide an easy way to monitor shots on set or in outdoor environments.
Exposure and composition tools like RGB histograms, false color, zebras, grid and aspect ratio overlays are available to help nail down the shot.

Fast photo & video transfer
Transferring lots of high-resolution photos can be slow with Wi-Fi modules built into cameras. USB allows photographers to quickly backup and share their work.

Real Estate
Having a large screen with composition tools allows real estate photographers to precisely frame their shots, and move quickly around the set without worrying about Wi-Fi connectivity.

Try out the new version

USB support works with any iPhone or iPad running iOS 16 or newer. iPad and iPhone with an USB-C port can be connected directly to the camera.

Owners of Lightning port iPhone (pre iPhone 15) need to purchase a Lightning to USB Camera Adapter. It is important to note that a Lightning to USB cable included with the iPhone will not work. An adapter is required.

The new Shutter is available for free to all existing subscribers. New users can test the app for free for 7 days, then choose between a $25/year subscription or a $65 lifetime option.

Download Shutter for Sony from the App Store, learn more about Shutter, or check camera compatibility.

Learn more

Please visit https://shutter.dev to learn more about the app, or contact Grzegorz (the developer) directly at help@shutter.dev He’s always open to feedback and suggestions and generally responds within 24 hours.

You can download Shutter in the App Store.

Sony FE 400-800mm F6.3-8 G OSS Review | the Ultimate Telephoto Zoom?

Today deals at Amazon, BHphoto, Adorama, Amazon DE, Amazon UK, Amazon FR, Amazon IT, FotoErhardt DE, FotoKoch DE.
The Most Versatile & Valuable Lens (Explora).
Exposure Tools for Video, How Cinematographers Nail the Shot (42West)
How To Start Your Photography Business With Just $400 in 2025 (Tom Calton).
This Photographer Made a 80mm f/0.5 Lens for His Sony Camera (PetaPixel).
Laowa 12-24mm F5.6 Shift APSC (SonyAlphaBlog).
State of The Industry: The Ever-Evolving World of Wedding Photography (42West)
How to Choose Between a Tripod and Monopod (Explora).

Follow our new Youtube channel.
Join our SonyAlphaForum.
I kindly invite you all to follow our Discord channel, Instagram, Facebook, Threads and Twitter to not miss news and rumors

14hours left to gran the new Roller Pro Carry-On Luggage by Peak Design that raised 12+ million dollars on Kickstarter (Click here).