Sony now has THREE registered cameras in China! All will be announced within the next few months!

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A Chinese user on Weibo spotted the next Sony camera registration. We now have THREE codes of yet NOT announced Sony cameras:

  • WW542541 2.4GHz/5.1GHz
  • WW198387 2.4GHz
  • WW694956 2.4GHz/5.1GHz (which I suppose to be the new ZV FF E-mount camera)

One of them for sure is the ZV Full Frame E-mount camera which is coming in late March. The other one should be some sort of entry level camera while the third one looks like it may be a nice surprise! ! More about that soon on SAR and on my Youtube channel ;)

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This is so cool: Tim Larsen hacked Sony cameras to add his own visual control function

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CineD had a chat with Tim Helweg-Larsen, an engineer and camera enthusiast from the UK – who claims to have invented a better (easier) way how to master the manual controls of any digital camera. This is how it works:

UPDATE: Tim just contacted me and shared some more videos and details:

Video of our the a5100 prototype in action:

Explainer video:

Demo/proof-of-concept app on iPhone you can try for free here: https://expodo.photo (it’s not a real camera app – it’s a simulation of what EXPODO is like on a full frame camera)

Thanks Tim!

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Sony 20-70mm Review by ePhotozine: “an amazing and versatile option”

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Preorders: Sony 20-70mm at BHphoto, Amazon, Adorama, FocusCamera, FotoKoch, Fotoerhardt, Calumet, WexUK.

ePhotozine tested the new Sony lens and concluded:

Our sensibilities and tastes in wide-angle lenses, and indeed what we now think of as ultra-wide, have changed dramatically since those first rather more conservative zooms of the 1970s. This is now a cinematic widescreen world and stills photography changes as our general perceptions also change. Sony has gone one step further here, and a lens stretching from an ultra-wide 20mm through to a short telephoto 70mm, focusing right down to almost half-life-size, is an amazing and versatile option for Sony A series users.

The f/4 aperture is no real obstacle in these days of high ISO cameras, where performance at mind-boggling values does not mean a huge drop in quality. In any event, this will help keep cost, size and weight down to more reasonable levels. There is a lot to be said for this new lens, be it for travel, street, general stills shooting, videography with wider shots for selfies and vlogging or stabilised video shooting. Highly versatile and Highly Recommended.

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UPDATE on the A7IV firmware

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The one source that told me the A7IV firmware would be coming by end of February contacted me again. He said he got the info straight at the Sony event. So probably Sony made mistake with the timeframe. But it is definitely coming. And it’s also confirmed via the official Sony’s press release for the Creative Cloud app launch:

Creators’ App will be compatible with Alpha 7 IV, ZV-1F. Spring 2023: FX3, FX30. Alpha7 IV, Alpha 7R V, FX3, FX30 will need software update.

So the A7IV and ZV-1F will get an update soon for sure.

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Curiosity: Fujifilm might soon launch the world’s first medium format Sports Camera, with Sony A1 sensor tech?

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It’s rare to see something truly new in the photography market. Most of the time we see many small evolutions. But this got my attention: In an interview published by Phototrend Fuji said they are working on the fifth generation medium format camera. And this one will be the world’s first Sports camera in this segment.

As you know all medium format sensors are made by Sony. So it will be interesting to see if the new GFX will have a newly designed Sony sensor inside. Maybe a sort of upscaled Sony A1 sensor?

Here are my thoughts on this news:

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