Detailed Sony sales analysis for the japanese market in 2011.
Japan is the only market of the world offering super detailed info about camera sales. And this week BCNranking made a nice overview of the percentage sales in 2011. As you can see from the screenshot on top Sony is doing well in the compact camera market where it jumped on the second place with 15,1%. it was on position 4th in 2010. It’s not going well in the DSLR market but this has probably to do with the Thai flood consequences that made the A65 and A77 not available in reasonable numbers within 2011. Compared to 2010 Sony also lost 5% market share in the mirrorless market probably for the same reasons.
I think 2012 numbers will be more important because it will really show what’s the strength of the company in a “normal” year (a year without Tsunamis and Floods I hope!).
There is no such nice detailed market report in European and American countries. So I have to rely on the very general and “unscientific” Amazon rankings to see if a camera is popular or not. I give you here the links to check the current most sold cameras:
Amazon US:
DSLR ranking (Click here): No Sony camera in top 20 :(
Mirrorless ranking (Click here): NEX-5n rules!
Compact ranking (Click here): Canon dominates.
Lens ranking (Click here): No Sony in sight.
Amazon Germany:
DSLR ranking (Click here): No SLT camera in top 20 :(
Mirrorless ranking (Click here): Again the NEX-5n on top!
Compact ranking (Click here): The HX100V is doing pretty well.
Amazon UK:
DSLR ranking (Click here): Again no Sony on top.
Mirrorless ranking (Click here): Sony NEX-5n on position two.
Compact ranking (Click here): Cnaon-Nikon domination.
Lens ranking (Click here): It’s a Canon world.
Amazon France:
DSLR ranking (Click here): Canon as usual…
Mirrorless ranking (Click here): NEX-5n and NEX-7 domination!
Compact ranking (Click here): Again Canon…
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I have been told by some sources that the next SLT camera to be announced is the [shoplink 3617]A55[/shoplink] successor. It should arrive within the next few months and certainly before the fullframe A99 (which will be announced in late August/early September). I am very curious to see what kind of sensor it will use. I have been told it is a “new” sensor (with less than 20 Megapixels). it will not have the super high resolution of the [shoplink 8461]Sony A77[/shoplink], nor the top body quality, nor the same fast fps and advanced viewfinder. But this may become a real High ISO King camera!
