Interview with Sony’s Toru Katsumoto (ePhotozine)

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Toru Katsumotoe (Sony Senior General Manager) has been interviewed by ePhotozine.

The most interetsing parts are:

– no need to bring back-illumintaed tecnology on big APS-C sensors
– The A and E mount do not compete against each other (Alpha series will continue)
– The E mount distance from lens to sensor is 18mm and it needs to be at 44mm for A mount lenses to be effective.
– Autofocus should be working with the adapter and we have engineers still working very hard (maybe we can do it on a firmware upgrade).

Read more on ephotozine.com

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The top-secret NEX infos nobody told you until now! :)

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Sonyalpharumors can give you some “special” infos about the Sony NEXSony NEXSony NEX cameras :)

Lens
Lens body is using two motors. One is electromagnetic and completely mute so that it will not record the motor sounds during film-recoridng.
Originally the Alpha lens adapter was planned to support contrast type AF. But because of complications it has been removed. It Future firmware updates could add autofocus support!

LCD and Menu
LCD automatically adjust brightness sensing external light source.
The LCD has 55% more brightness than the LCD from the Sony A550  (contrast is also higher).
NEX5 face recognition can distinguish between adults and children faces.
The NEX menu interface has been designed by Sony Ericsson mobile phone unit (to ensure ease of use).
Storage
Unlimited recording time!

3D
The future new “3D video” function will be added via firmware update in July. But only 3D Bravia will play it. P.S.: please note that I said 3D VIDEO not 3D panorama :)

Production and Marketing
The NEX system will be produced in a new plant in Thailand. There will be no reduction of the Alpha system production.
Sony DSLR offensive will focus on Europe.
Sonys goal is to sell 10 million worldwide NEX cameras.

P.S.: Feel free to publish the news on your blog but we would be happy if you link to us :))))) Thanks!

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Pricewar: MicroFourThirds vs Sony NEX

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We expected the Sony NEX cameras to be cheaper than MicroFourThirds so we compared the current prices with other (compact!) mirrorless cameras:

Camera+prime lens combos (cheapest on top / click on the product name to visit the dedicated shop page):
Sony NEX3 + 16mm Lens ($549 on Adorama)
Sony NEX5 + 16mm Lens ($649 on Adorama)
Panasonic GF1 + 20mm Lens ($844.16 on Amazon)
Olympus E-P2 + 17mm Lens ($1,029.95 on Amazon)

Camera+kit-zoom
Olympus E-PL1 + 14-42mm Lens ($549 on Amazon)
Sony NEX3 + 18-55 Lens ($599 on Adorama)
Sony NEX5 + 18-55 Lens ($699 on Adorama)
Panasonic GF1 + 14-45mm Lens ($749.99 on Amazon)
Olympus E-P2 + 14-42mm Lens ($899.99 on Amazon)

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New Sony NEX news list

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Few lucky guys had the chance to hold the Sony NEX in their hand and it is tiny (take a look here on dpreview forum). A very serious ISO comparison has been posted by Focus Numerique. The test prooves once again that Sony managed to archieve awesome High-ISO quality. Let’s hope future firmware upgrades will be made for our current Sony AlphaSony AlphaSony AlphaSony AlphaSony AlphaSony AlphaSony AlphaSony AlphaSony AlphaSony AlphaSony AlphaSony AlphaSony Alpha cameras :)

ePhotozine just posted their Sony NEX-5 & NEX-3 hands-on preview Digital Camera Review. New image samples are available on Pixinfo and Letsgodigital. More asian hands-on are available on unwire.hk, DCview and c-tech.

On youtube you can find tons of previews and tests. Check out the list: http://www.youtube.com/results?search_query=Sony+NEX&aq=f

And finally also Adorama is accepting preorders!

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