We have to thank Fuji (See Fujirumors) for releasing a new lens roadmap that shows the exact release of the new Zeiss prime lenses. As you know Zeiss will release them for X and E-mount! And the roadmap shows that the Zeiss Planar 32mm f/1.8 and the Distagon 12mm f/2.8 will shipping in May!!! (P.S.: The full lens roadmap shows the in may shipping Fuji 55-200mm lens right over the Zeiss lenses). And the Macro-Planar 50mm f/2.8 lens is coming by end of the year.

Price is yet still unknown but it’s rumored to be around 1.000 Euro or a bit over $1000 like the current [shoplink 8450]Zeiss 24mm f/1.8[/shoplink] lens. All three new Zeiss primes have full electronic support (aperture and autofocus). A new pocture of the production version of the two upcoming Zeiss can be seen here:

One more thing: There is for sure a Sony announcement soon. Stay tuned…I am working on new rumors ;)

You can now download the public beta of Lightroom 5 at Adobe (Click here). A full preview can be read at Dpreview.

New Sony A58:
For the first time the A58 is in Stock in USA at Samys (Click here).

A77 and A99 deals reminder:
If the rumor I posted today is correct the A77 will not be replaced this year. So you may grab it now that it still has the huge $200 discount at Amazon (Click here).
The A99 body can now be found for $2543 at [shoplink 17920 ebay]BigValue (Click here)[/shoplink]. But it may be worth to spend a bit more to get the free Flash and Vertical grip at Amazon (Click here) and BHphoto (Click here).

Editor’s note: Please keep in mind that this is a rumor and not an official news: Sony itself never unveiled any A-mount camera roadmap. Every info I post is based on information I get anonymously and is not based on any official facts.

The Sony A-mount revolution:
Months ago I told you how the A-mount roadmap has been dramatically changed after the new Sony CEO started the company restructuring program. The two FF-SLT that according to our information should have been announced within 2013 have been withdrawn. And now according to brand new rumors we got from trusted sources also the planed A77 successor (the A78) that should have been announced this summer has been take off the roadmap!

The reason for it is that the A78 had too little improvements over the current A77. And it is Sony’s new policy to release a camera only if it brings considerably major advancements in features and image quality. And now before you become depressive here are the good news: Sony is developing new A-mount cameras that can outperform the competition. The status quo between Nikon-Sony-Canon is over. Sony wants to become “serious” and start a real war in the camera market. The A78 simply was not good but not really a game changer camera. This means that we only have to wait til 2014 to see new A-mount camera and by than we will see if it was worth to wait for it!

Personally I think this is the way to go. Sony will release a new firmware update for the A77 this summer and I think that’s the way to go. Work on making current cameras better and release a new camera when there is really something new coming along with it!

A note: I may start a column about the new Sony roadmap where I could start my thoughts and discussion I have with my sources. If you want every Wednesday on 12:00 GMT time I can give you some bits about the new Sony strategy. it’s a mix of rumors-speculations and discussion. Would that be good for you?

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Message to sources: You can send me more info anonymously by using the contact form you see on the very right of your browser. You can also contact me directly at sonyalpharumors@gmail.com.

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Reminder (SR = Sonyrumor):
SR1=probably fake rumor
SR2=rumor from unknown sources
SR3=50% chance it is correct
SR4=rumor from known sources
SR5=almost certainly correct!

Sony Asia (Click here) created a website which explains you in easy steps the basics of photography. Check it out!

Kai, the crazy guy from Digitalrev compared the new Fuji X cameras against the Sony RX1.

But there is also a more “serious” review to read :) J.W. Kern from TheGoldenSieve (Click here) posted his Sony RX1 user report: “I cut my photographic teeth on film and I will always have an affection for it. There is a sense that one is playing within the rules when he uses film. That same feeling is here in the RX1. I never thought I’d say this about a camera”

RX1 at [shopcountry 15824].
RX1 Gariz accessories:
1) They made a new half leather case in Black and Brown ([shoplink 16437 ebay]Click here to see them on eBay[/shoplink]).
2) The new lens cap ([shoplink 16439 ebay]Click here to see them on eBay[/shoplink]).
3) The new entry is the anti loose button(!) ([shoplink 16438 ebay]Click here to see them on eBay[/shoplink]). Don’t know if that will be really useful for you RX1 owners. Someone has it and call it how it works? Thanks!
4) And this is the really first time I see that. A special Leather skin hood! ([shoplink 16441 ebay]Click here to see them on eBay[/shoplink]).