Those are the CRAZY cameras that I hope Sony will make!

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The camera market is saturated with many excellent models. This is the right time for Sony to think out of the box and give us cameras they didn’t dare to make the past 10 years!

What camera would you love Sony to make?

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Curiosity: How my Midjourney created image got on the main cover along world star photographer Steve McCurry!

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Now this has been a surprise for me too: The UK largest photo magazine asked me to create an AI image for their latest edition. It includes an interview with me and world star photographer Steve McCurry! In this video I explain you how this happened and why you REAL photographer shouldn’t miss out to the opportunity to dig into this new business that only calls for YOUR talent!

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Adobe Camera RAW now supports α9 III and Northrup tested the A9III Image Quality

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Adobe added preliminary support for the new Sony A9III. Northrup quickly analyzed the Sony A9III RAW to check out how the Image Quality is:

Before you draw a a final conclusion a couple of remarks:

  1.  Northrup used a pre-production camera with non finalized software
  2. Adobe supports is “preliminary” and not final
  3. Comparing 50MP A1 with 24MP A9III is not exactly super fair. We should compare it with a 24MP camera from any other brand.

My short take on this:
Even if it doesn’t match the A1 Image Quality, the quality is high enough for the benefits it brings fro sports photographers: 120p, no rolling shutter, no banding, and so forth…

Preorders (shipment start Feb 23):
Sony A9III at BHphoto. Amazon. Adorama. FotoErhardt. Fotokoch. Calumet. WexUK.
Sony 300mm at BHphoto. Amazon. Adorama. FotoErhardt. Fotokoch. Calumet. WexUK.
Sonny A9III Vertical Grip at BHphoto. Amazon. Adorama. FotoErhardt. Fotokoch. Calumet. WexUK.
Sony Holiday deals now live at BHphoto, Adorama and Amazon.
Sony Europe 500 Euro/Pounds cashback at FotoErhardt, FotoKoch, Calumet, WexUK, Amazon EU.

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Sort of…Tamron just made the world’s biggest lens!

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No folks, this isn’t fake and it’s close to your long time dreamed new 24-1,000 f/0.95 Full Frame lens (here on Amazon).

Tamron Japan constructed this giant 35-150mm FE mockup lens for a new advertisement campaign that still have to be disclosed. Maybe we are going to see this at the CP+ show in February?

If you have any info about WHERE this lens will be displayed let me know at sonyalpharumors@gmail.com. Thanks!

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