Next week we will have plenty of E-mount lens announcements. Here is what to expect:

Sony (February 26)

• Sony 400-800mm f/6.3-8.0 G (B&H Photo, Amazon, Adorama) Weight 2,5kg, 105mm Filter, 2999 Euro
• Sony 16mm f/1.8 G (B&H Photo, Amazon, Adorama) 5mm shorter than the 20mm G, 999 Euro

Zeiss (February 25)

• New OTUS E-mount lens series (Full Frame, manual focus)

Sigma (around February 27)

• Full release of the previously teased Sigma 28-45mm T2 Cine E mount lens (listed here at BH).
• New Sigma 800mm f/6.3 E and L-mount lens

Cosina (around February 27)

• New lenses (not clear what specs)

Viltrox (around February 27)

• Viltrox AF 50mm F2.0 E/Z
• Viltrox AF 85mm F1.4 Pro FE
• Viltrox AF 35mm F1.2 LAB FE

TO SHARE RUMORS use this contact box or contact me via sonyalpharumors@gmail.com. Thanks!

Lensvid analyzed the official CIPA shipment data and concluded:

2024 was the first year since 2017 where we have seen a year-to-year increase in the number of cameras sold/shipped globally – from 7.8 million in 2023 to 8.3 – an increase of over 6%.

And they attempted a forecast:

Looking ahead to 2025 we don’t expect big changes. If anything we believe that unless some big global changes occur this year (again), we are going to see mostly more of the same with possibly a slight increase in sales (especially with mirrorless cameras at the expense of DSLRs) and maybe even an increase in compact cameras thanks to the interest in the X100 line from Fujifilm (and possibly a new RX1 replacement) and some of the instant cameras (even basic compacts have seen a renewed interest, especially in Japan).

To the source that just sent me a couple of messages through the contact form:

Yes, please share what you know about the camera…thanks!

Zeiss just published the first teaser video where you can see bits of a new lens that will be announced on February 25. What we learn from this teaser:

1. It’s E-mount
   It clearly shows a lens mounted on a Sony camera (I think it’s this camera). So now we know for sure it’s going to be
2. Aperture at least f/1.7 (more likely f/1.4?)
   In one of the screenshots, I increased the light intensity to recognize the f/1.7 aperture mark. So it will definitely be f/1.7… but maybe even faster as you can’t see the full aperture range in the video.
3. It’s OTUS
   It has exactly the same yellow markings as the original OTUS DSLR lens series. So I assume it is a newly developed OTUS series, perhaps with manual focus like the original series. This series aims to achieve the highest possible image quality. The price of the DSLR series was over $4,000.
4. Relatively Compact
   Unlike the DLSR series the lens looks decently compact.

It is also clear to me from the video that these are manual focus lenses. Here are some pictures of the few interesting parts in the video. Let me know if you can spot anything else interesting!

If you have more info about the next Sony cameras and Sony/Zeiss lenses you can share send me a message using this contact box or at sonyalpharumors@gmail.com. Thanks!

Justin McClure launched this new Portable Ring Light on Kickstarter.