This is the best Sony A7s unboxing video yet :)

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Sony a7S Unboxing. . . f11 Style
from FiveSix Productions on Vimeo.

CamFan on SonyAlphaForum shared this A7s unboxing video. It shows how we “feel” when unboxing a new camera :)

Sony A7s store links:
Sony A7s in USA/CA at Amazon, Adorama, BHphoto, Sony USA, Sony Canada.
Sony A7s in Eu at Sony DE, UK, ES, FR, IT, NL, BE, AT, CH, SE, NO, FI, PL. And Wex UK.
A7s Gariz leather case in [shoplink 27569 ebay]Black (Click here)[/shoplink], [shoplink 27570 ebay]Brown (Click here)[/shoplink], [shoplink 27571 ebay]Red (Click here)[/shoplink] and [shoplink 27572 ebay]Orange (Click here)[/shoplink].

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Plenty of new A7rII autofocus videos (first test with Viltrox adapter).

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There has been a new A7rII presentation in Asia and we have plenty of new videos:
Jim Lin (video 1, video 2 and video 3).
Report with one video at Engadget China.
First test with the [shoplink 38187 ebay]Viltrox EF-NEX II adapter (on eBay here)[/shoplink]. With Canon 35L&A7RII AF&AF-C TEST (video 1 and video 2).

A7rII and RX camera preorder list:
In USA:
A7rII at Amazon, BHphoto, AdoramaSonyStore US, FocusCamera, Uniquephoto.
RX10m2 at Amazon, BHphoto, AdoramaFocusCamera, Uniquephoto.
RX100m4 at Amazon, BHphoto, AdoramaFocusCamera, Uniquephoto.
In Europe at:
A7rII at Sony DE, FR, IT, ES, NL, BE, CH, AT, SE, FI, NO, PT. Wex UK.
RX100m4 at DE, FR, IT, ES, NL, BE, CH, AT, SE, FI, NO, PT. Wex UK.
RX10m2 at DE, FR, IT, ES, NL, BE, CH, AT, SE, FI, NO, PT. Wex UK.
In Asia at:
A7rII at Digitalrev, CameraPro.
RX10m2 at Digitalrev, CameraPro.
RX100m4 at Digitalrev, CameraPro.

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Gariz Leather and Alcantara case for the new Sony A7rII.

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[shoplink 38169 ebay]A7rII_Gariz_alcantara[/shoplink]

If you need a case for your brand new Sony A7rIi camera well there is good news: The current A7II Gariz cases suite perfectly for the A7rII too. Gariz now has them for sale in both leather and alcantara versions:
Alcantara case in [shoplink 38168 ebay]Red (Click here)[/shoplink] and [shoplink 38169 ebay]Black (Click here)[/shoplink].
Leather case in [shoplink 38164 ebay]Orange (Click here)[/shoplink], [shoplink 38165 ebay]Red (Click here)[/shoplink], [shoplink 38166 ebay]Black (Click here)[/shoplink] and [shoplink 38167 ebay]Brown (Click here)[/shoplink].
As this is the same A7II case you can buy them all also at Amazon US (Click here).

I highly recommend the [shoplink 38169 ebay]Alcantara case[/shoplink] over the Leather version for the following reasons:
– It feels like leather but it is not.
– Increased durability and stain resistance over leather.
– It doesn’t make you sweat.
– It’s flame retardant in case your camera gets launched in an open fire :)

P:S.: Alcantara is composed of about 68% polyester and 32% polyurethane and is very much used in Sports cars because it feels good but you don’t sweat in it.

A7rII and RX camera preorder list:
In USA:
A7rII at Amazon, BHphoto, AdoramaSonyStore US, Uniquephoto.
RX10m2 at Amazon, BHphoto, Adorama, Uniquephoto.
RX100m4 at Amazon, BHphoto, Adorama, Uniquephoto.
In Europe at:
A7rII at Sony DE, FR, IT, ES, NL, BE, CH, AT, SE, FI, NO, PT. Wex UK.
RX100m4 at DE, FR, IT, ES, NL, BE, CH, AT, SE, FI, NO, PT. Wex UK.
RX10m2 at DE, FR, IT, ES, NL, BE, CH, AT, SE, FI, NO, PT. Wex UK.
In Asia at:
A7rII at Digitalrev, CameraPro.
RX10m2 at Digitalrev, CameraPro.
RX100m4 at Digitalrev, CameraPro.

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New Canon EF lens tests on the A7rII (Fotodiox adapter focuses faster than Metabones?).

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For those interested to use their Canon EF lenses on the new A7rII here are two more short tests:

1) On top you can watch the video showing the A7rII autofocus test with the [shoplink 38159 ebay]EF 24-70mm f/2.8.[/shoplink]

2) Lazarus shared his test findings via his Instagram profile:

PART 1: I played with the new A7r2 PRE-PRODUCTION version. The hype is real. Here is some important adapter info. For people with canon lenses. With Canon mount lenses the fotodiox af adapter is NOTICABLY FASTER than the metabones IV in autufocus speed. With fotodiox canon 24-70 F2.8 MII is faster than A7II with zeiss 55 F1. 8 in not so good light. NO JOKE!! also tested Tamron 24-70 F2. 8 VC. Canon 24-105 and Canon 70-200 F4. All focused well.

I would be very surprised to learnt he 4 times cheaper Fotodiox adapter works better. I hope to see some real video test soon to see if that claim is true or not!

A7rII and RX camera preorder list:
In USA:
A7rII at Amazon, BHphoto, AdoramaSonyStore US, FocusCamera, Uniquephoto.
RX10m2 at Amazon, BHphoto, AdoramaFocusCamera, Uniquephoto.
RX100m4 at Amazon, BHphoto, AdoramaFocusCamera, Uniquephoto.
In Europe at:
A7rII at Sony DE, FR, IT, ES, NL, BE, CH, AT, SE, FI, NO, PT. Wex UK.
RX100m4 at DE, FR, IT, ES, NL, BE, CH, AT, SE, FI, NO, PT. Wex UK.
RX10m2 at DE, FR, IT, ES, NL, BE, CH, AT, SE, FI, NO, PT. Wex UK.
In Asia at:
A7rII at Digitalrev, CameraPro.
RX10m2 at Digitalrev, CameraPro.
RX100m4 at Digitalrev, CameraPro.

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(SR3) Some A7000 sensor specs (via Fuji X-PRO2!)

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[shoplink 38142 ebay]fujifilm-x-pro[/shoplink]

Fujirumors reports that the X-PRO-2 could use the same new Sony sensor that will be used by the future A7000. The Fuji camera will be released the first half of 2016 about six months after the A7000 announcement. And they report the sensors specs are those:

1) Sony has developed two new APS-C sensors: 24MP and about 30MP versions (not clear which one is used by Sony and then Fuji).
2) BSI (back-illuminated) Sensor
3) 4K-capable
4) Hybrid AF covering the whole sensor area
5) XAVC-S recording format and 60p (Fuji will use different code).

As you know the A7000 was scheduled to be released in May-June but got delayed by Sony for yet unknown reasons (maybe hardware/production issues). Next possible announcement period could be September/October. Fuji (and maybe Nikon and Pentax) are waiting in line to use the same sensor…

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Sony raises $4 billion to expand and develop their sensor business.

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Nowadays almost all manufacturers of Digital cameras and Mobile Devices use Sony sensors on some (or all) their devices. The market is still exploding thanks to the selfie camera boom (oh gosh) and the automotive market (they need cams to develop self driving cars). Today Reuters reports:

Sony Corp plans to raise nearly $4 billion via new shares and bonds to plough into image sensors as it reinvents itself as a niche component maker, pulling back from consumer goods like TVs that dragged it into losses.

This means Sony will keep pushing innovation on the sensor front and we can expect that to have great positive effects on their future camera sensors too.

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New A7rII now available for preorder at SonyStore US. Says it ships on August 26.

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a7rII

The new Sony A7rII is now available for preorder at SonyStore US too (Click here). The official Sony site also reports the estimated ship date which is August 26. Reminder: Today in Stock for he first time is the 90mm FE at Amazon and BHphoto.

A7rII and RX camera preorder list:
In USA:
A7rII at Amazon, BHphoto, Adorama, Uniquephoto.
RX10m2 at Amazon, BHphoto, Adorama, Uniquephoto.
RX100m4 at Amazon, BHphoto, Adorama, Uniquephoto.
In Europe at:
A7rII at Sony DE, FR, IT, ES, NL, BE, CH, AT, SE, FI, NO, PT. Wex UK.
RX100m4 at DE, FR, IT, ES, NL, BE, CH, AT, SE, FI, NO, PT. Wex UK.
RX10m2 at DE, FR, IT, ES, NL, BE, CH, AT, SE, FI, NO, PT. Wex UK.
In Asia at:
A7rII at Digitalrev, CameraPro.
RX10m2 at Digitalrev, CameraPro.
RX100m4 at Digitalrev, CameraPro.

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