The Japanese company Yasuhara is known for their two E-mount lenses, the Nanoha 5:1 macro (Click here) and the Madoka 180 fisheye (Click here). And they are now launching their third E-mount lens project on Kickstarter. Their new MoMo Soft Focus Pancake Lens is based on the 100 year old [shoplink 48247 ebay]Vest Pocket Kodak lens design (here on eBay)[/shoplink].

This is their project description:

Yasuhara a Japanese lens maker, just launched their MoMo Soft Focus Pancake Lens for digital cameras on Kickstarter. The MoMo Lens is based on the single meniscus lens used in the Vest Pocket Kodak (VPK) camera from 100 years ago. It is designed to achieve the same dreamy, soft focus pictures with the convenience of today’s digital cameras.
The soft focus on the MoMo Lens is set at F6.4, but users can adjust the aperture through F22 to control the power of its effect. MoMo Lenses will work with mirrorless and DSLR cameras. It will be available with mounts for Micro Four Thirds, Sony NEX, Canon-EF or Nikon F-Series, and eventually Canon EOS-M as well as Fuji X cameras. Further specifications provided below:

Full details and image samples can be seen at kickstarter.com/projects/65929745/momo-soft-focus-pancake-lens-for-digital-cameras

Follow Focus Face-Off: Cinegears vs. Aputure vs. edelkrone

Follow Focus Face-Off: Cinegears vs. Aputure vs. edelkrone Starring the Sony FS5, Veydra 85mm T2.2, Panasonic GX8, and Canon EF 50mm f/1.8 STM (Hugh Brownstone).
How to Shoot Through Glass Without Unwanted Reflections (PetaPixel).
Three’s a charm: Sony RX10 III added to studio scene comparison tool (Dpreview).
24-70 GMaster Vs Batis 25mm f2 & 55mm f1.8 (SonyAlphaForum).
New Sony Alpha Magazine is available atm iTunes and GooglePlay.

To write a guest post on SAR follow the instructions on that page. Thanks!

‎Andrzej Rudz‎: “Hi Guys, Maybe you will be interested to see new film that I made on old but still good a7s mark1. https://vimeo.com/166642578”

Sam Morse: “Slow motion video exclusively using the RX10 II for the visuals and adding sound captured with a Zoom H4n and Rode NTG-2 microphone. I shot it for National Police Week a few weeks ago. https://www.facebook.com/mountainhome.af.mil/videos/10156722673500478/”

Sony Face Detect AF with Affordable Adapters

Mohamed El Sehrawy’s first impressions of Sony’s FS5 camcorder (Sony UK).
Jupiter-11A 135mm f4 Lens Review by Mathieu Stern
Sony Vario-Sonnar T* 24-70mm F2.8 ZA SSM II Review (Photographyblog).
11 Environmentally Friendly, Green Gear Choices (Explora).
8 Questions About Photographing the Aurora, with Gabe Biderman (Explora).
Dropped A7R in freshwater for split-second – any advice? (SonyAlphaForum).
Zeiss Loxia Lens test at DC.watch.
To write a guest post on SAR follow the instructions on that page. Thanks!