The new Fuji 18-55mm T2.9 Lens for Sony E-Mount is in Stock

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The new Fuji 18-55mm T2.9 Lens for Sony E-Mount is in Stock for the first time at Amazon, Adorama and BHphoto. Those working in the industry know that $3,799 is a “bargain” compared to the pricing of the competition.

A7 deals:
$200 off and free extras on the A7rII at Amazon, BHphoto and Adorama.
$100 off on the A7sII at Amazon, BHphoto and Adorama.
$50 off on the A7II at Amazon, BHphoto and Adorama.
$50 off on the A7 at Amazon, BHphoto and Adorama.

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Dynamic Range comparison between the new Sony A9, A7rII and Nikon D5

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(Click on image to enlarge).

Based on the Sony A9 RAW images we got so far Bill from Photonstophotos made this Dynamic Range comparison. The estimated Sony A9 Dynamic Range is right in between the A7rII and the Nikon D5. That’s a very good result if you consider the A7rII has nearly twice the amount of pixels (and that helps to increase DR).

I bet the future A7rIII or A9r will take the lead here :)

We have our own Facebook groups and pages you can join:
Sony A9 group and Sony A9 page
Sony A9r group and Sony A9r page
Sony A9s group and Sony A9s page
The difference between group and page: On The Group you are an active member that can post own stuff. On the page you will find our own A9r or A9s news only.

Sony A9:
Sony A9 at BHphotoAdorama, Amazon, BestBuy. FocusCamera. Calumet.de. Park UK. Wex UK. Jessops.
Sony A9 with Grip Extension Kit at BHphoto, Adorama and Amazon.
Note: US readers preordering the A9 at BHphoto or Adorama using our links (and our affiliated links only!) have a chance to win a Sony A9.

100-400mm GM:
Sony 100-400mm GM at BHphoto, Amazon, Adorama, BestBuy. Calumet.de. Park UK. Wex UK. Jessops.

Sony A9 accessories:
Sony A9 battery grip at Adorama, Bhphoto, Amazon. Wex UK. Jessops.
Sony A9 Glass screen protector at Adorama, BHphoto, Amazon.
NP-FZ100 battery for the A9 at Adorama, BHphoto, Amazon. Jessops.
GP-EX1 grip at Adorama, BHphoto, Amazon. Wex UK.
FDA-EP18 eye cup at Adorama, BHphoto.
MQZ1 multi battery charger at Adorama, BHphoto, Amazon. Wex UK.
BCQZ1 Z-series Battery Charger at Adorama, BHphoto, Amazon.

Win an AMEX card ($4,500) at BHphoto:
US readers preordering the A9 at BHphoto using our links (and our affiliated links only!) have a chance to win an AMEX card mathching the value of the Sony A9 ($4,500). The winner will be randomly selected by BHphoto by end of June after the preorders shipped out!
The conditions and legal notes of the sweepstake can be read here: sonyalpharumors.com/official-bh-sonyalpharumors-a9-launch-sweepstakes-rules/

Win an A9 at Adorama:
If you preoder the Sony A9 at Adorama through our affiliated links only (it doesn’t work on links of other sites!) they will refund one lucky customer their $4,498 price on the A9! This will be for pre-orders. Once the orders start shipping (some time the end of May) Adorama will filter all the orders that came from SAR, and randomly select one A9 order and refund the customer their money. This is for the camera only and not the new 100-400mm lens or accessories.
The conditions and legal notes of the sweepstake can be read here:  sonyalpharumors.com/official-adorama-sonyalpharumors-a9-launch-sweepstakes-rules/

 

 

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Good news: Sony 2017 forecast report expects to increase sales by 10% in the Imaging Business

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Today Sony published the latest financial report. As expected the 2016 sales in the Imaging segment dropped by 15% mainly because of the Kumamoto earthquake. The good news is that Sony expects a 10% sales increase for 2017.

In the Semiconductior segment Sony forecast its chip division, which includes image sensors, to return to profit this year, at 120 billion yen. To meet increased demand, it will more than double capital expenditure on image sensors to 110 billion yen, raising production capacity by 13.6 percent by the end of March.

 

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Sony Tidbits…

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Sony a99II Hands-On: Specs Gone Wild!

Original Sony A7 with Nikkor Ai lenses : Freestyle Scootering (SonyAlphaForum).
USA Solar Eclipse 2017 special at BHphoto.
Sony a99II review at CameraJabber.
Oskar Bakke captures glistening details with the Profoto B1 and Sony α7R II (Profoto).
Sony Chonburi Factory Tour: The source of all Alpha goodness (Imaging Resource).
Sony A7RII Overview Switching From Canon (Charlie Brown Photography).

Join the new Sony Alpha Camera Facebook group.
To get news from our Forum subscribe that RSS feed.
To write a guest post on SAR follow the instruction on that page

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New Sony A9 kit options

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The three largest US stores are now offering preorders on extended Sony A9 Kits: Check them out at Adorama, BHphoto and Amazon.

Sony A9:
Sony A9 at BHphotoAdorama, Amazon, BestBuy. FocusCamera. Calumet.de. Park UK. Wex UK. Jessops.
Sony A9 with Grip Extension Kit at BHphoto, Adorama and Amazon.
Note: US readers preordering the A9 at BHphoto or Adorama using our links (and our affiliated links only!) have a chance to win a Sony A9.

100-400mm GM:
Sony 100-400mm GM at BHphoto, Amazon, Adorama, BestBuy. Calumet.de. Park UK. Wex UK. Jessops.

Sony A9 accessories:
Sony A9 battery grip at Adorama, Bhphoto, Amazon. Wex UK. Jessops.
Sony A9 Glass screen protector at Adorama, BHphoto, Amazon.
NP-FZ100 battery for the A9 at Adorama, BHphoto, Amazon. Jessops.
GP-EX1 grip at Adorama, BHphoto, Amazon. Wex UK.
FDA-EP18 eye cup at Adorama, BHphoto.
MQZ1 multi battery charger at Adorama, BHphoto, Amazon. Wex UK.
BCQZ1 Z-series Battery Charger at Adorama, BHphoto, Amazon.

Sony Deals:

$200 off and free extras on the A7rII at Amazon, BHphoto and Adorama.
$100 off on the A7sII at Amazon, BHphoto and Adorama.
$50 off on the A7II at Amazon, BHphoto and Adorama.
$50 off on the A7 at Amazon, BHphoto and Adorama.

NAB specials at Adorama (full list here) and on that BHphoto (full list here).

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Kai tests the Sony A9 and is impressed!

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Kai (video on top) tested the Sony A9 and is quite impressed by its performance. And we also got many more test and first impression reviews by other reviewers:

First Lok by Lok on Photogearnews
Hands-on by Fstoppers
Image samples at Fstoppers.
First look – Hands-on with the Sony A9 (Wex UK video)
The Sony A9 is much more than just a sports camera (Manny Ortiz Video)
Sony A9 vs Sony A7 II: What are the Key Differences? (CameraJabber).
I just sold my Nikon D5 and made the jump to Sony! (Dpreview Forum).
The Sony a9: A Wedding & Portrait Photographer’s Perspective (Movetomirrorless)
¿Sony A9, la cámara que lo cambia todo? Encuesta (Photolari).

Sony A9:
Sony A9 at BHphotoAdorama, Amazon, BestBuy. FocusCamera. Calumet.de. Park UK. Wex UK. Jessops.
Sony A9 with Grip Extension Kit at BHphoto, Adorama and Amazon.
Note: US readers preordering the A9 at BHphoto using our links (and our affiliated links only!) have a chance to win a Sony A9.

100-400mm GM:
Sony 100-400mm GM at BHphoto, Amazon, Adorama, BestBuy. Calumet.de. Park UK. Wex UK. Jessops.

Sony A9 accessories:
Sony A9 battery grip at Adorama, Bhphoto, Amazon. Wex UK. Jessops.
Sony A9 Glass screen protector at Adorama, BHphoto, Amazon.
NP-FZ100 battery for the A9 at Adorama, BHphoto, Amazon. Jessops.
GP-EX1 grip at Adorama, BHphoto, Amazon. Wex UK.
FDA-EP18 eye cup at Adorama, BHphoto.
MQZ1 multi battery charger at Adorama, BHphoto, Amazon. Wex UK.
BCQZ1 Z-series Battery Charger at Adorama, BHphoto, Amazon.

Please support SAR:
You know me, I work my ass off to get the best news and rumors on SAR :) And this is the right time to reward me by using these affiliated links for your purchase! I will get a small commission and you don’t have to pay a cent more for that. Thanks!

Win an AMEX card ($4,500) at BHphoto:
US readers preordering the A9 at BHphoto using our links (and our affiliated links only!) have a chance to win an AMEX card mathching the value of the Sony A9 ($4,500). The winner will be randomly selected by BHphoto by end of June after the preorders shipped out!
The conditions and legal notes of the sweepstake can be read here: sonyalpharumors.com/official-bh-sonyalpharumors-a9-launch-sweepstakes-rules/

Win an A9 at Adorama:
If you preoder the Sony A9 at Adorama through our affiliated links only (it doesn’t work on links of other sites!) they will refund one lucky customer their $4,498 price on the A9! This will be for pre-orders. Once the orders start shipping (some time the end of May) Adorama will filter all the orders that came from SAR, and randomly select one A9 order and refund the customer their money. This is for the camera only and not the new 100-400mm lens or accessories.
The conditions and legal notes of the sweepstake can be read here:  sonyalpharumors.com/official-adorama-sonyalpharumors-a9-launch-sweepstakes-rules/

Join our new Sony A9 Facebook group!

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Sony Interview at Dpreview: “We are actively working to address Wedding Shooters needs”

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Kenji Tanaka from Sony (Photo: Rishi Sanyal from Dpreview).

Dpreview published the interview they had with Sony (before the A9 launch). There is not much detail about their future plans other than these three points:

  1. Our biggest focus is to increase the market, not segment it.
  2. Wedding shooters require more durability. We are actively working to address their needs.
  3. In case of low sensitivities, we are working on increasing saturation capacities, or well depth, of pixels. In case of high sensitivities, pixel size matters.

Sony doesn’t just plan to eat up market share from Canon and Nikon. They are more focused to increase the overall market by continuous innovation. Global Shutter and 8K are for sure key tech they are working on while Light Field Cameras is a no go for now.

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