First 20% off on the new generation super fast ProGrade Type A cards

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For the first time you get a 20% discount on the 4th generation Type A cards from ProGrade:

Reminder: For a limited time you save 42% on the 1TB Creative Cloud Plan sold by Amazon (Click here) and BHphoto (Click here).

 

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Press text: Sony Electronics Announces the Highly Anticipated FE 85mm F1.4 G Master™ II Lightweight Telephoto Portrait Lens

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Sony 85mm f/1.4 GM II at Amazon, BHphoto, Adorama, FotoErhardt, FotoKoch, WexUK.

Press text:

Sony Electronics Announces the Highly Anticipated FE 85mm F1.4 G Master™ II Lightweight Telephoto Portrait Lens
A Next-Generation Full-Frame E-Mount Lens Offering Significant Resolution, Size, and Autofocus Upgrades

Sony Electronics introduces the FE 85mm F1.4 GM II (SEL85F14GM2), a premium lens that delivers high resolution, smooth bokeh, and fast AF (autofocus) in a lightweight and compact body. As a second-generation model, it builds on the optical design of its predecessor and incorporates Sony’s latest G Master™ technologies to enhance overall performance. This is the 76th E-Mount lens and is designed to take full advantage of the features in Sony’s latest Alpha™ series full-frame cameras. As a large-aperture, telephoto prime, this lens is an ideal option for portraiture, wedding, travel, and cinematic video.

“The first-generation 85 mm F1.4 lens was one of three lenses in the initial G Master series launch back in 2016. Since then, our engineers have refined eight years of lens technology to decrease size and increase performance for our new flagship 85 mm,” said Yang Cheng, Vice President, Imaging Solutions, Sony Electronics Inc. “We are excited to introduce this highly anticipated lens for many photographers and cinematographers in our community.”

High Optical Performance and Beautiful Bokeh 

The refined optical design and advanced elements of the FE 85mm F1.4 GM II bring together smooth bokeh and enhanced high resolution, making it ideal for portrait photography. The lens offers advanced optics with two XA (extreme aspherical) and two ED (extra-low dispersion) elements designed to effectively suppress aberrations. This combination offers corner-to-corner resolution and rendering, resulting in outstanding image quality.

The FE 85mm F1.4 GM II also includes Sony’s original Nano AR Coating II technology, which effectively subdues flare and ghosting for clear, crisp images. Alongside, the 11-blade circular aperture of this lens produces the beautiful, soft bokeh that G Master lenses are known for.

Fast, Precise Autofocus and Subject Tracking

The AF capabilities of the next generation FE 85mm F1.4 GM II have drastically improved to maximize performance for its use cases like portrait photography and cinematic video. For stills, the AF is up to three times faster compared to the previous model, allowing users to accurately track moving subjects with high speed. In addition, subject tracking performance has improved by as much as seven timesii. With these improvements, this is a lens that can enable features on Sony’s latest camera bodies, including continuous shooting of up to 120fps ​ on the Alpha 9 III.

Lightweight Design Without Compromises

Compared to the original 85mm F1.4 G Master, the weight of this next generation is about 20% lighteriv and 13% smaller in volume (approx. 642 grams, 22.7 oz), which is achieved through the latest mechanical technology and optical design. The FE 85mm F1.4 GM II has a filter diameter of φ77 mm, diameter of 84.7mm (about 3 3/8 in) and length of 107.3mm (about 4 1/4 in).

Ideal for Cinematic Content Creation

The large F1.4 aperture and compact size of the FE 85mm F1.4 GM II makes it a fitting lens selection for cinematic movie creation. Internally, the lens has an XD (extreme dynamic) linear motor with internal focusing, quiet AF and linear response MF (manual focus). Focus breathing is minimal, and in-body focus breathing compensationv is supported.

Due to the flexibility offered through Sony’s one-mount E-Mount system, this lens can be used across Sony’s latest mirrorless Alpha cameras, as well as cameras in the Sony Cinema Line, including the Sony BURANO.

Designed to Maximize Operability and Durability

Externally, the FE 85mm F1.4 GM II has two customizable focus hold buttons and an AF/MF switch to offer flexible operability. There is also an independent aperture ring and Linear Response MF focus control button to provide intuitive control and streamline the creative shooting process.

The front lens element features a fluorine coating, which makes it easy to remove fingerprints, dust, oil, and other contaminants from the lens surface. The dust and moisture resistant designvi provides additional reliability for outdoor use in challenging conditions.

Pricing and Availability

The FE 85mm F1.4 GM II will be available in September 2024 for approximately $1,799.99 USD and $2,499.99 CAD. It will be sold at a variety of Sony’s authorized dealers throughout North America.

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Stay tuned! Sony announcement at 5pm London time

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Sony will announce the new 85 GMII at around 5pm London time. Let’s see if Sony will have a youtube online streaming event. And a reminder….one more lens announcement is coming next week ;)

Sony 85mm f/1.4 GM II preorder links:
USA: Amazon, BHphoto, Adorama.
Europe: FotoErhardt, FotoKoch, Calumet, WexUK.

If you have more info or even images of the lens you can share send me a message using this contact box or at sonyalpharumors@gmail.com. Thanks!

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New leaked Sony 85mm f/1.4 GM II video!

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A Japanese youtuber accidentally posted his 85mm f/1.4 GM II lens review a day earlier!

Leaked specs:

  • 77mm filter size
  • weight is 642g (older model was 820g)
  • it’s much narrower than the older lens
  • autofocus is faster and quieter
  • reviewer says image quality improved a lot (better bokeh and so forth)

Announcement will happen on August 28 between 3-5pm London time. Stay tuned on SAR!

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Confirmed: Chinese manufacturer (probably Viltrox) will soon launch three E-mount zoom lenses!

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A reliable leaker on Weibo wrote this:

Chinese zoom autofocus lenses are under development. Mr. Ma has confirmed through news channels that domestic brands are currently developing new zoom AF lenses. One of them has approved two full-frame zoom AF lenses and at least one APS-C frame zoom AF lens, and the first launch of the bayonet mount is E and Z.

In addition, the news of domestic F1.4 full-frame large aperture AF lens has been confirmed. If everything goes well, it is expected that one or two F1.4 large aperture AF lenses will be launched in 2024, ensuring one and striving for two, with commonly used focal lengths, and the first launch of the bayonet mount is E and Z.

Companies like Viltrox and 7Artisans already offer autofocus prime lenses. Making zoom lenses is much harder because the autofocus algorithm gets much more complicated. Now it seems like Chinese manufacturers tackled the issue and we are getting three E-mount zoom lenses this year already!

My bet is that Viltrox will be the first Chinese company launching an AF zoom lens in 2025. Just a reminder: Viltrox teased the launch of many fast primes…including f/1.4 primes like mentioned by the leaker:

  • Viltrox AF135mm F1.8 LAB E full frame
  • Viltrox AF35mm F1.2 LAB E full frame
  • Viltrox AF50mm F1.2 LAB E full frame
  • Viltrox AF85mm F1.2 LAB E full frame
  • Viltrox AF35mm F1.4 Pro E full frame
  • Viltrox AF50mm F1.4 Pro E full frame
  • Viltrox AF85mm F1.4 Pro E full frame

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