(SR5) Sony will release FOUR new camera models between July 17 and September!

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As I have told you before Sony will have a major product announcement day on July 17. And while we are not sure what they will announce we know that Sony has registered a total of FOUR new camera models!

Today they registered the fourth new model with the code “WW642826”. It usually takes between 1 day up to 2 months between a camera registration and the official announcement. So while it’s unlikely that all those four models will be announced on July 17 for sure we will all get them til September. Here is the full list via Nokishita:

There are some unexpected news we learn from this list:

1) I have to say I don’t recall ever having seen so many registered (and yet not announced) new models. For sure something BIG must be behind this…
2) Pure speculation: Sony patented a Drone (see here). There might be something like that too?

Stay tuned on SAR to follow the Sony announcement live on July 17 at 3pm London time!

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Sony launches world’s fastest smart Multifunction USB Hub and new SF-M tough card series!

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Sony has just announced the  world’s fastest smart Multifunction USB Hub and new SF-M tough ccard series. Press text:

Sony launches world’s fastest smart Multifunction USB Hub with UHS-II SD/microSD reader for efficient workflow

Sony continues to make ultra-high-speed, reliable and efficient workflow a reality for professionals, with the introduction of the MRW-S3 – the world’s fastest UHS-II SD/microSD card reader and USB Hub with USB 3.1 Gen 2 and up to 100W USB Power Delivery (USB PD) and HDMI output capability support.

Sony also launches an addition to its TOUGH SD card range with the introduction of the TOUGH SF-M series.

Power through your projects

Professional photographers, videographers and creators no longer need to worry about carrying numerous adapters to utilise their various pieces of kit or fret about using up ports on their latest PCs with USB Type-C TM ports. The MRW-S3 is a one-stop solution for fast and reliable data transfer in the form of a handy USB Hub.

The world’s fastest[1] UHS-II SD and microSD card reader handles everything from high-resolution RAW image files to 4K videos. It also allows the user to maximise their creativity with more time to spend on retouching and editing content.

The MRW-S3 is also the fastest USB Hub supporting USB 3.1 Gen 2 and provides ultra high-speed data transfer of up to 1000MB/s.This brings out the full speed of each USB device so that professionals can make the most of their high-speed external SSDs like Sony’s SL-M and SL-C TOUGH specification series.

In addition, the MRW-S3 can receive up to 100W USB Power Delivery (USB PD)[2] to ensure stable and reliable connections with USB devices. Users can be notified by the USB power level indicators if each port is ready to be connected at max power supply levels, eliminating worries of sudden disconnection due to poor power management.

Simplify your work life

The MRW-S3 has a HDMI output with 4K 30fps capabilities, to connect to external monitors without the hassle of carrying extra adaptors or sacrificing limited ports on your PC[3].

The powerful USB Hub has a durable aluminium body with a wave surface to prevent scratches, while the grip makes handling easier than ever, especially when connecting and disconnecting devices. The MRW-S3 weighs a mere 95g and comes with a detachable USB-C to USB-C cable for connecting to the host PC and helps prevent cable damage. This cable also can be used for connecting to USB 3.1 Gen 2 devices or to a USB PD AC adapter up to 100W, thanks to its embedded eMarker.

More than TOUGH enough

The SF-M TOUGH specification SD card is the world’s toughest UHS-II SD card that is shockproof and has the highest-grade waterproof and dustproof levels. Even in extreme shooting conditions, your work is protected so you can focus on the job in hand.

With ultra-high-speed data transfer of up to 277MB/s read speed and 150MB/s write speed, both photographers and videographers can enjoy the speed benefits of the SF-M TOUGH SD cards, whether shooting high megapixel RAW photographs or recording 4K video. When used with the MRW-S3 USB Hub, backups are swift and buffer times reduced, resulting in a highly optimised workflow.

Also, the new conventional UHS-II SD card “SF-E” series follows to provide users with a wider range of choice. It has fast transfer speeds of up to 270MB/s read and 120MB/s[4] write.

Both the SF-M TOUGH specification SD card and SF-E series include file rescue software[5] to recover accidentally deleted data and photos.

Both series will be available in 64GB, 128GB and 256GB capacities.

The MRW-S3, SF-M series and SF-E series will be available from Autumn 2019.

For product specifications, please visit: https://www.sony.net/mrws3/

– Ends –

[1]Based on Sony investigation as of July 2019

[2]From USB PD supporting AC adaptors. Recommended to use 35W or higher USB PD AC adapter

[3]Providing the host PC can support DisplayPort output from USB Type-C port.

[4]Write speed of 64GB model is up to 70MB/s.

[5]MacOS and Windows supported

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20% off on Amazon Basics at Amazon EU stores. Sony A7rIII 400 Euro cashback ending soon.

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20% off on all Amazon Basics items on these pages at Amazon Germany, Amazon UK, Amazon FR, Amazon IT, Amazon ES. Including Electronics and Camera/Photo accessories!

Sony Europe double cashbback on the A7rIII will end on July 14. See more info at Calumet (scroll down).

And the overall up to 1.000 Euro cashback on Sony camera and lenses rund out on July 31. More info on those special pages at Amazon Germany, Calumet, Amazon UK, WexUK and Amazon FR (Click below the camera name).

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You can now preorder the new Sony 35mm f/1.8 FE lens…and the new Sigma FE lenses too!

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The US preorders on the new Sony 35mm f/1.8 FE lens are now open:
In the USA/CA at Adorama, Amazon, FocusCamera, BHphoto and Henrys.
In EUROPE at Calumet DE, ParkCameras, WexUK, Calumet NL.

Sigma FE lenses:
Sigma 35mm f/1.2 FE at Adorama, BHphoto, FocusCamera, Henrys. In EU at ParkUK, WexUK.
Sigma 14-24mm f/2.8 FE at Adorama, BHphoto, FocusCamera, Henrys. In EU at ParkUK, WexUK.
Sigma 45mm f/2.8 FE at Adorama, BHphoto, FocusCamera, Henrys. In EU at ParkUK, WexUK.

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New Sigma 35mm f/1.2, 14-24mm and 45mm f/2.8 announced!

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Sigma FE lenses:
Sigma 35mm f/1.2 FE at Adorama, BHphoto, FocusCamera, Henrys. In EU at ParkUK, WexUK.
Sigma 14-24mm f/2.8 FE at Adorama, BHphoto, FocusCamera, Henrys. In EU at ParkUK, WexUK.
Sigma 45mm f/2.8 FE at Adorama, BHphoto, FocusCamera, Henrys. In EU at ParkUK, WexUK.

Press text:
35mm press text on SAR and product page on Sigma Global. Full size images samples on Wetransfer.
14-24mm press text on SAR and product page on Sigma Global.
45mm press text on SAR and product page on Sigma Global.

Press coverage:
Press text on Explora. 35mm first impressions by Yoshino Adachi. 14-24mm FE first impressions by Takumi Hayato. 45mm first impressions by Hiroshi Haraguchi.

First Real world images of the new Sigma FE lenses on the Sony A7rIII:

via Fujiacamera via Bicsyasin

35mm f/1.2 FE graphs:

14-24mm f/2.8 FE graphs:

45mm f/2.8 FE graphs:

Videos:

https://www.youtube.com/watch?v=ZP_evCSEVcg?SAR

Poll:

Which new Sigma lens will you buy?

View Results

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Something cool:
Sigma also announced the world’s smallest Full Frame system camera! More info on MirrorlessRumors.

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