You can now preorder the new NexusFocus F1 on Kickstarter (Click here). This PL/E adapter adds AI autofocus on manual focusing PL lenses.

Sony announced the new IMX928 sensor. It’s a 68MP square global shutter sensor and the smaller brother of the IMX927 105MP sensor that was announced in autumn.

Even though the IMX928 is nearly as “tall” as a Full Frame sensor (22.5mm vs 24mm), it is much narrower (22.5mm vs 36mm). Overall, a Full Frame sensor is about 70% larger in total surface area. It’s a sensor made for industrial use so it won’t be in any cinema or Alpha camera in this form. But surely some of this tech will find it’s way what could become a new 50MP global shutter sensor for the future Sony A1III. Yes you heard me…I am betting a higher resolution global shutter Full Frame camera is coming sometimes in late 2027 or 2028.

If you can’t buy the Sony A7V…you can still print it and pretend to own the camera :)

Via Rednote

Sony A7V:
In USA at at BHphoto, Amazon, Adorama, Henrys.
In EU at  Fotokoch, FotoErhardt, Calumet, Foto Köster, WexUK, Clifton, Park UK, Fnac FR.
In Australia at: Camera Pro, Sony Australia.

One a more serious note…here is a new Sony A7V review from Dustin Abbott:

And here another one from David Zhou:

Do Variable Aperture Zoom Lenses Mean Poorer Image Quality?

Today deals at Amazon, BHphoto, Adorama, Amazon DE, Amazon UK, Amazon FR, Amazon IT, FotoErhardt DE, FotoKoch DE.
Great Accessories Every Wedding Photographer Should Have (Explora)
How to Avoid Heat Distortion in Photography (42West)
Is this really the greatest lens of all time? (Mike Chudley)
7 Artisans 10mm F2.8 review by SonyAlphaBlog.
Sorry not sorry – these were the WORST cameras of 2025 (DigitalCameraWorld).
Photo Workshops: Everything You Need to Know (42West)
Learning from Your Metadata (Explora)

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We have our own Facebook camera groups you can join to discuss the upcoming new cameras in detail:
Sony Alpha group. Sony A1 group. Sony A9 series group. Sony A7r series group. Sony A7s series group. Sony A7 series group

You can preorder the lens on Amazon and Brightin Star Store.

Sony released the new firmware update for the Sony A7IV:

Benefits and Improvements

• Fixes an issue where some products were unable to update to Ver. 6.00, as well as an issue where products that successfully updated to Ver. 6.00 would enter power save mode when the monitor was closed, regardless of the Power Save by Monitor setting. We apologize for any inconvenience this may have caused.
• This update also includes the improvements that were introduced in Ver. 6.00.