Curiosity: The Sony a7III is the most popular camera among professional photographers, according to a Shotkit survey

Shotkit asked 1,000 Photographers What Camera They Use in 2024, And here are the findings:

1. Nikon is the most popular camera brand used by professional photographers. 31% of professionals use Nikon, closely followed by Canon (28%) and Sony (20%).
2. Canon is the most popular camera brand used by amateur photographers. 27% of amateurs use Canon, closely followed by Nikon (25%) and Sony (16%).
3. The Sony a7III is the most popular camera used by professional photographers. 7% of pros use the Sony a7III mirrorless camera, with the Canon R6 mirrorless camera and Nikon D750 DSLR camera coming in joint 2nd and 3rd.
4. The Alpha a7III and the Nikon D850 are the most popular cameras used by amateur photographers. One is a mirrorless camera and the other is a DSLR.
5. Professional photographers like to use the Sony a7III for their personal photography pursuits too. The Fujifilm X-T3 and Nikon D850 are also popular choices.

I’m not surprised that the Sony A7III is such a popular camera. In fact for just over $1,000 you can get this camera with a kit lens. That’s hard to beat! The Sony A7III was announced nearly 7 years ago but still consistently stays in the top 10 of thew Amazon ranking. This is a the ranking right (keeps changing every hour):

Best Sellers from Amazon:

1. Sony Alpha ZV-E10 with kit lens
2. Canon EOS R50 Lens Kit
3. Canon EOS R100 Lens Kit
4. Sony Alpha a6400
5. Canon EOS R6 Mark II
6. Sony a7 III  with 28-70mm Lens
7. Canon EOS R100 Lens Kit
8. Sony Alpha 7 IV
9. Canon EOS R8
10. Sony Alpha ZV-E10

I think the Sony A7III production will continue even after the hopefully soon announcement of the Sony A7V ;)

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Full data can be found on Shotkit.