Recently I reported to you that Sony has decided to postpone the launch of the Sony A7V, even though my sources told me that this camera is ready and in production. Sony executives also said that they are behind on production of the Sony A1II because demand is much higher than expected. Now a Russian photography channel shared some more info that yet has to be verified:

At CP+ behind the close doors Sony stated that they could show A7V by the end of 2025 and release it in 2026 in ideal conditions. The ideal conditions means a supply chains that are undergoing serious corrections because most photo mfrs (i assume he means not native Chinese but Japanese) are leaving China due to very high tariffs that are being placed on parts made in China. Every mfr is moving factories to places like Vietnam or Thailand or South Korea, there are serious delays with implementing something new. Behind the closed doors Sony said A7V will get a new sensor and will be a pretty interesting camera. Nothing else was said.

If what they are writing is true than the Sony A7V will be announced at latest in November with availability in January/February. I still hope the Sony A7V is coming before fall.

I have two new info for you!

1. The Schneider Kreuznach 14-24mm f/2.8 FE lens will be priced at around $1100. That’s about $300 lens than this FE lens.
2. Schneider Kreuznach also displayed a lockup for another standard zoom lens. They said the wide end is 24mm. I guess this is a 24-70mm f/2.8 FE!

Sigma CEO Yamaki had a talk at the CP+ show. And there he teased the launch of a new updated version of the current 35mm f/1.2 FE lens. The new version will be:

• Released soon
• Be way more compact (similar design to the Sigma 50mm f/1.2)
• Be lighter
• Be optically superior despite the smaller size
• Made for Sony E and Leica L mount cameras

Sigma CEO Yamaki also said there will be many ART lenses released this year!

Back in December and in January Sony did register two new camera codes. Usually this means we should get an official announcement within 3-4 months. But now I have a bad news (and two small good news):

The very same sources that gave me correct info about the just announced two new 16mm and 400-800mm G lenses told me that the Sony A7V launch has been likely postponed by a few months. I made a quick summary of what they told me:

Source 1 (long time trusted source):

The Sony A7V is ready but Sony is waiting for Canon R6III to make the first pricing move in this segment, and are willing to postpone the A7V launch if they have to.

Source 2 (new source, but I believe he can be trusted):

The Sony A7v will be delayed, unfortunately a lot.
It could be so bad that it won’t come until the end of the year, late autumn at the earliest. This is information I have received from the depths of Sony.

Source 3 (trusted source):

Sony is still having problems producing enough Sony A1II cameras. This is also a reason why they are waiting with the launch of the new A7V. The production of the A1II should reach the targets by the end of March/April.

Reminder:

Sony OFFICIALLY registered two new cameras in December and January,  and I think one of those might be the A7V. This is another indication that the A7V would indeed be ready for launch, but Sony prefers to wait.

TWO good news:

1. Another new camera coming: One of the sources also told me that now that the A7V has been delayed, Sony is planning to introduce another E-mount full frame ‘niche’ camera in the spring. I should have some information about this camera soon.
2. A stunning GM lens coming soon: One trusted source told me about a “stunning” GM lens that should be announced in Spring. More about that soon on SAR!

Recap:

It’s disappointing to hear that the A7V is coming later than expected. I hope that at least the long wait will be worth it and that the specs will be great and it won’t be another ‘lukewarm’ update like we had with the Sony A1II. But I hope to be able to bring you some joy with rumors about this next “other” camera and the GM lens ;)

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If you have rumors to share send me a message using this contact box, SIGNAL, or at sonyalpharumors@gmail.com. Thanks!

What you see above is the official registration line in Indonesia for a new digital camera from Sony. The camera is manufactured in Thailand and has the code “WW277226”. There are no other details that we can learn from this document. In total, Sony has now registered two new camera codes, one in China and one in Thailand. Let’s take a look at the details:

1) Camera WW773396
On December 4, the Chinese authority officially registered a new Sony camera with the code “WW773396“. It has dual-band WiFi support, which means it is definitely not a cheap entry-level compact camera. It usually takes 3-4 months for the camera to be officially launched. So we should see this camera announced in early April at the latest. My bet is that it is the new Sony A7V.

2) Camera WW277226
On January 20, the Indonesian authority registered the camera “WW277226”, which is manufactured in Thailand. The fact that it is made in Thailand rules out the possibility that it is a camcorder, as these are made in Shanghai. So it could be another E-mount camera! I have received a “hint” from a source as to what kind of camera it might be, but I’m not 100% sure yet, so I’d rather wait to share any information until I get further confirmation.

By and large, the two registrations confirm what I have previously told you through my trusted sources: That we will get more camera announcements in 2025 than in 2024 (Sony A1II and ZV-E10II). Here is the image of the first registration in China:

So folks, I told you that in February we might get a new lens, in March maybe the A7V and after that another E-mount camera!

If you have more info about the next Sony cameras and lenses you can share send me a message using this contact box or at sonyalpharumors@gmail.com. Thanks! To not miss any new rumor subscribe our newsletter and social networks:

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Found via Asobinet