Prime time crew has intercepted an email from a local camera shop regarding training on three new digital slr’s. At least one of these is a pellicle mirror camera. Numerous people within the company have seen and handled it. The training starts on Tuesday August 31. The email also says that the new cameras will be introduced on August 22nd (but we from SonyAlphaRumors do not know if that is a public event or just a private introduction for dealers).

Thanks Primetimecrew!

According to two new sources (so not a certain rumor!) Sony will show new Zeiss lenses for E-mount at Photokina in September. The sources couldn’t tell me if Sony will only show or also release the lenses. The design of the lenses will be based on current ZM lenses. [shoplink 3255]Click here to check out all current ZM lenses availability and prices on eBay[/shoplink].

Please keep in mind that the rumor is not from our known sources. We are trying to get some reliable infos from them. But we from SonyAlphaRumors are 100% sure that Zeiss will make lenses for the NEX-system. The question is only when they will make it and what lens will come. If you know something about the future ZEISS lenses feel free to contact us using the form on the right! Thanks!

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Reminder (SR = Sonyrumor):
SR1=probably fake rumor
SR2=rumor from unkown sources
SR3=50% chance it is correct
SR4=rumor from known sources
SR5=almost certainly correct!

UPDATE: Link has been removed!

Is Cgarrard testing the new Sony A55?
Source: http://www.alphamountworld.com/reviews/sony-alpha-a55-review

Above: The Sony DT 11-18mm f/4.5-5.6

Accroding to one of our sources Sony will also introduce follwing two lenses at Photokina: The 16-50mm f/2.8 SAM and the 10-20mm G which replaces the current Sony DT 11-18mm f/4.5-5.6.

We still need to confirm the rumor with one of our second sources…

Reminder (SR = Sonyrumor):
SR1=probably fake rumor
SR2=rumor from unkown sources
SR3=50% chance it is correct
SR4=rumor from known sources
SR5=almost certainly correct!

Finally!

According to our sources Sony will announce the new translucent cameras, the A33 and the A55 on August 24! We also expect Sony to announce the new A560, the A590 and many new lenses. But we don’t knwo if those will be announced the same day or few weeks after (September 14th?).

Yeah, Sony made us angry because of some questionable choices (see the missing [shoplink 3228]A700[/shoplink] replacement and the many redundant low-end DSLR’s). But what’s coming now is a new generation of cameras that really will kick Canon and Nikon in the a.. :)

The A33 and A55 will be the first DSLR camera designed to take very good quality video, with unique fast autfocus for stills AND video (Phase detection AF during video!), and a 2 stop better High-ISO performance (than previous Sony APS-C cameras).

Expect me to post more details on SonyAlphaRumors soon!

For our readers:Be sure to not miss any news and rumors, connect on Facebook, Twitter and follow our RSS-feed! We have currently 759 friends on facebook…let’s get close to the 1.000…invite your Alpha friends! ;)

For our sources: Use the right contact form (Click on “SHARE” to anonymously send us rumors and images). It doesn’t store you IP-address and you can avoid to give me your name and email. Try to use some kind of fake name so that I can recognize you in future. You can also contact me at sonyalpharumors@gmail.com

Reminder (SR = Sonyrumor):
SR1=probably fake rumor
SR2=rumor from unkown sources
SR3=50% chance it is correct
SR4=rumor from known sources
SR5=almost certainly correct!

Sony plans a product announcement on September 13th. This is 2-3 weeks later than planed announcements form Nikon, Canon and Panasonic (They will unveil their new products in August). We form SonyAlphaRumors expect the announcement of 4 APS-C cameras and many new lenses. There is also a small chance that Sony will show the next A7xx and NEX-7 behind a glass (market release expected in 2011).

As you know we are not affiliated with Sony, and we are talking about “rumors. So there is still room for positive surprises ;)

UPDATE: One of our sources told us one month ago that there would be an announcement by late August. Or Sony delayed the press release or there will be two different product presentations. We will try to get more infos…

Source: Photorumors

Sony NEX-7 renderings from Tecnofotografia

According to two of our sources the Sony NEX-7 is not going to be announced at Photokina. One of our sources speculates that Sony may will show the NEX-7 prototype but the camera will be on market by early 2011 only. Sony wants to evaluate the [shoplink 3000]NX-3[/shoplink] and [shoplink 3003]NEX-5[/shoplink] impact on the market before to release the next NEX model. The NEX-7 is rumored to become a bigger and professional brother of the current NEX cameras.

In summary, if you want a NEX camera buy it now ;)
[shoplink 3000]Check the NEX-3 price (Click here)[/shoplink]
[shoplink 3003]Check the NEX-5 price (Click here)[/shoplink]

P.S.: I will soon start the E-mount lens poll !