Sigma officially states that new products will be launched at CP+

Sigma officially invited the press to an event on March 1 where they will talk about “new products” with popular Youtube “Yu-tobi”

One of the products to be finally released is most likely the Cine version of the current 28-45mm FE lens:


Sigma 28-45mm T2.0 AF Cine Zoom (left) versus the Sigma 28-45mm f/1.8 DG DN Art (right)

But the Sigma CEO also announced a unique telephoto lens that ‘has never been made before’. I hope this lens will be shown for the first time at CP+!

100% confirmed! Sony will announce two new lenses in February: 16mm f/1.8 and a 400-800mm f/6.3-8.0

Three trusted sources confirmed that Sony will announce those two new lenses in February:

The previously rumored 50-105mm f/2.8 G is NOT coming at CP+ and also not the Sony A7V (which is more likely to be announced in March/April).

The sources did yet not share ulterior specs about the lenses but here is my SPECULATION:

  1. Sony 16mm f/1.8 G It will be optically superior and more compact than the existing Viltrox 16mm FE. But also cost close to $1,000.
  2. Sony 400-800mm f/6.3-8.0 G Expect similar build quality and pricing of the Sony 200-600mm lens. But the 400-800mm is probably extremely lightweight and compact and perfect for long handheld wildlife shooting.

I am also working on the rumors about the Sony A7V and I think I can soon share some more reliable info. There are also rumors on TWO more Sony cameras that I am working on. Both confirmed by trusted sources. So it looks like after the CP+ show I will have do double down on my work on SAR :)

If you have more info about the next Sony cameras and lenses you can share send me a message using this contact box or at sonyalpharumors@gmail.com. Thanks! To not miss any new rumor subscribe our newsletter and social networks:

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Great news: Sony now registered a total of two new cameras in Asia: Sony A7V and another E-mount camera coming between March and June?

What you see above is the official registration line in Indonesia for a new digital camera from Sony. The camera is manufactured in Thailand and has the code “WW277226”. There are no other details that we can learn from this document. In total, Sony has now registered two new camera codes, one in China and one in Thailand. Let’s take a look at the details:

1) Camera WW773396
On December 4, the Chinese authority officially registered a new Sony camera with the code “WW773396“. It has dual-band WiFi support, which means it is definitely not a cheap entry-level compact camera. It usually takes 3-4 months for the camera to be officially launched. So we should see this camera announced in early April at the latest. My bet is that it is the new Sony A7V.

2) Camera WW277226
On January 20, the Indonesian authority registered the camera “WW277226”, which is manufactured in Thailand. The fact that it is made in Thailand rules out the possibility that it is a camcorder, as these are made in Shanghai. So it could be another E-mount camera! I have received a “hint” from a source as to what kind of camera it might be, but I’m not 100% sure yet, so I’d rather wait to share any information until I get further confirmation.

By and large, the two registrations confirm what I have previously told you through my trusted sources: That we will get more camera announcements in 2025 than in 2024 (Sony A1II and ZV-E10II). Here is the image of the first registration in China:

So folks, I told you that in February we might get a new lens, in March maybe the A7V and after that another E-mount camera!

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Found via Asobinet

Sony could announce a new 50-105mm f/2.8 G lens at the CP+ show?

The CP+ trade fair starts on February 27. Last year, Sony announced the 24-50mm f/2.8 G on February 21, just before the show. And it looks like we might get another lens this year as well. According to a NEW source, we will get the FE 50-105mm F2.8 G lens at the end of February.

This is not a rumor confirmed by trusted sources, so take it with a grain of salt. But according to the source, this lens will be a continuation of the 16-25 and 24-50mm f/2.8 G lens series. That means it will be compact and very lightweight.

Nevertheless, keep in mind that this information does NOT yet come from my trusted sources. It’s unlikely that the Sony A7V will be announced at the C+ show, as Sony traditionally prefers to announce its big new cameras outside of such events to enjoy the full spotlight. An announcement in March is therefore much more likely.

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A new lens from Sony will probably be announced shortly before the start of the CP+ show

Image of a woman holding a magnificent 20-300mm f/1.8 GM transparent lens :)

From the information I have gathered, it seems that Sony will announce a new lens in February before the SP+ trade show. I am working to get confirmation on the lens specifications. Some rumors have previously pointed out the possibility of an update to this lens, but I actually believe it will be a completely new piece of glass!
As for new camera launches, the bet is that the Sony A7V will be the first camera coming in 2025–most likely in March, since Sony likes to announce big news at such trade shows. No word yet on possible specifications, but I’m crossing my fingers that the camera will use Sony’s new 44MP and 20fps sensor. That would be a killer cam, don’t you think?

If sources have more info about this (or any other product launch) please drop me a message using this contact box or at sonyalpharumors@gmail.com. Thanks!

Wild rumors roundup: A7sIV, A7rVI and FX cameras

About those rumors: I have no idea who sent them and 90% of the times they turn out to be wrong. But, it happened in the past that a couple of those were right. So I will post them today, and we all together can eventually keep track of this. If one of the sources turns out to be right than we will know we can trust it a bit more!

Source 1:

7SIV in the hands of select filmmakers
Now the siv is a true hybrid camera
Sony will not recycle the 12.2 mpx bsi sensor
Amazing times ahead..

Source 2:

According to information from a SONY employee, SONY will officially say goodbye to the FX9 series in 2025. Therefore, an FX9 successor is not expected. The FX6 will also ‘probably’ not receive a Mark II in 2025.

Source 3:

Sony A7RVI will come in 2026 on “new generation” platform: new sensor and new processor

So that’s what I got the past weeks from anonymous messengers. So definitely high chance most of this (or all) could be wrong. I hope Source 2 is definitely wrong :)