There is a new image of two of the upcoming new Viltrox lenses:

• 135mm f/1.8 FE autofocus lens (this will be viltrox first High Quality lens of the new “LAB” series)
• 40mm f/2.5 FE autofocus lens

No info yet about pricing and release date…

Reminder: Save 8% using our checkout code “RUMOR” on the international Viltrox store (Click here).

After two months of rumor work I can finally claim that I am nearly certain that Sony is about to launch a “WOW” product. A super fast lens that no other company ever made before…a first in the entire photographic history! I will share the rumor on march 5 at 12:00 New York Time. You will see the full introduction on my youtube channel (so please click here to subscribe and activate notification bell) and I will also send you the exact info through my newsletter:

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A couple of things about this “world’s first” Sony product:

1. It’s NOT a Sony Alpha camera…it’s a superfast lens ;)
2. This “world’s first” will be of a broader interest than the “world’s first” we had with the A9III global Full Frame shutter (less of a niche product)
3. Even if you do not like that one specific lens…more will come after that one ;)

Private note: Was sick last week, now my family got the same sickness…so that’s why I postponed the WOW rumor to this week ;)

Reminder: There are a ton of E-mount cameras and lenses with great rebates and 90 day guarantee sold by Amazon (Click here). The specific camera gear deals can be found here:

• Sony only deals can be found here.
• Sigma E-mount lens deals can be found here.
• Tamron E-mount lens deals can be found here.

Something I suspected was going on since last autumn has now been confirmed: Sony has some kind of camera/lens production delay that will delay the shipment of many products by around 2 months!

Here are a couple of examples:

• The Sony A9III and the 300mm GM were announced in November but only started to ship out this February (3 months after)
• last week announced the new 24-50mm G that will only ship in late May (again 3 months after)
• The rumored 16-25mm G lens should have been announced last week too but has been delayed. And once it will be announced you can expect to see it shipping only a couple of months after.

I have been told this delay also will affect the launch of future products:

• The ZV-E10II will ship later than expected. previously I told you it would be in Stock before summer…but now it’s going to be mid summer.
• The same for the 85GM II which will now NOT be in Stock by June as reported earlier

I have yet no info on the reason behind this production bottleneck. If you have some info please share it using this anonymous contact box or send me an email at sonyalpharumors@gmail.com.

I know Sony is reading this so I will share one more opinion about this. You should two things in future:

1. Open preorders the very same moment of the product announcement! You are missing out the hype if you open reorders the day after.
2. You should ship a product days after the announcement like Fuji did with the X100VI.

On various Chinese social platforms you can read about a possible Sony FX3II with 12 Megapixel Global shutter sensor coming in March. I did NOT get any confirmation about such a camera model. All I know is that the ZV-E10II is coming soon. So I would take those rumors with a huge amount of skepticism.

That said, I do believe a global shutter on a video focused E-mount camera makes a TON of sense. What do you think? Should a future FX3II or maybe even the A7sIV have global shutter?

I got first hints about two possible major Sony announcements. With “major” I mean cameras that are High End. A trusted source told me Sony reserved two time slots for those announcements but I don’t know yet what we will get.

First let’s talk about the cameras we know are (or are not) coming:

• ZV-E10 successor is coming this Spring
• new FX camera coming soon too
• NO Sony A1 successor coming this year
• NO Sony A7IV successor coming this year

So based on the little I know we can speculate what those two cameras will be:

• Sony A7sIII successor
• Sony RX1 successor
• Something completely new like a medium format camera
• Something less exciting for the masses like a High end FX camera model or so…

What do you hope to get? I bet on the A7sIV and a new RX model….but I might be wrong…

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Here you have the first leaked images of the two upcoming Sigma lenses that will be announced on Feb 21 at 2am Berlim time (Feb 20 at 8pm New York time).

Sigma 500mm f/5.6 specs:

• Lightweight lens…less than 1,5kg and so the lightest telephoto prime lens you can buy.
• Very fast AF on Sony A1 (lens has linear motor)
• Sadly frame rate is still limited to 15fps (that’s Sony’s fault and I hope Sony will change this policy)
• The lens sharper than the Sony 200-600 G
• Doesn’t take teleconverters
• very low chromatic aberration
• Coming for Sony E and Leica L mount cameras
• Price just under $3,000 and around 3500 Euro.

Sigma 15mm f/1.4 diagonal fisheye lens

• The lens looks nearly exactly like the current Sigma 14mm f/1.4.
• Same shape, similar weight.
• Coming for Sony E and Leica L mount cameras

The Cp+ show is kicking off on Feb 22 and these are the new product we will get:

• Sigma 500mm f/5.6 (Feb 20 at 8pm New York time)
• Sigma 15mm f/1.4 diagonal fisheye lens (Feb 20 at 8pm New York time)
• Sony 24-50mm f/2.8 G (Feb 21 at around 10am New York time)

Some additional tidbits:

• Laowa 10mm f/2.8 FE reorder will open on Feb 20 at 8am New York time
• Sony will also launch this new 5G device in USA and Eu

And now to the HOT stuff: I was finally able to triple check the rumor about the so called “WOW” product. This means that after the CP+ show I can finally share first 100% reliable info about this. All I can say to you for now is the following:

• No other manufacturer ever did this!
• it’s a kind of product of much broader interest than the A9III (which is a niche product). So most of you will be happy to get this…even if it’s expensive!
• It should be also the first product of a new kind of lineup.

I likely will do a live stream about this WOW product soon. If you want to be notified about when this is going to happen that subscribe here:

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