Tamron will announce this new lens on June 6! Basically this is a much more compact version of the existing Tamron 50-400mm lens. The wight will be 665g compared ot the 1,2kg of the longer tele lens.

Here is the leaked press text:

TAMRON’s new 50-300mm VC zooms provides a wide 50mm starting option. Although it extends to 300mm at the telephoto end, the 50-300mm F4.5-6.3 VC features an extremely compact size with a length of just 150mm (5.9″) and a class-leading light weight[1] of 665g (23.5 oz). The compact size also produces outstanding balance when paired with an APS-C camera for 75-450mm equivalent. The expert arrangement of special lens elements effectively controls aberrations and produces high image quality throughout the entire zoom range. The lens is equipped with a VXD linear motor focus mechanism that delivers excellent quietness and agile autofocus performance, while the VC image stabilization mechanism provides powerful support for every aspect of shooting. At the 50mm wide end, the lens attains an MOD of 0.22m (8.7″) for a remarkable maximum magnification ratio of 1:2 allowing users to enjoy the world of half-macro shooting. The 50-300mm VC is packed with features that support an enriched shooting experience, such as Moisture-Resistant Construction, Fluorine Coating, 67mm filter size, and the connector port for the dedicated TAMRON Lens UtilityTM software developed in-house by TAMRON. This Ultra Multi Focal Length all-in one zoom lens empowers users to enjoy serious photography in a user-friendly package and expands the potential for creative expression.

• Unique telephoto lens with 50mm at the wide end
• High-speed and high-precision AF with superb subject tracking performance
• Amazing half-macro shooting with an MOD of 0.22m (8.7in) at the 50mm wide end and a magnification ratio of 1:2
• Equipped with TAMRON’s proprietary VC mechanism
• TAMRON Lens Utility™ expands the possibilities of still photography and video shooting
• Proprietary software tool TAMRON Lens Utility for lens function customization and firmware updates
• Focus Set Button for lens function customization via the TAMRON Lens Utility
• Zoom Lock Mechanism
• Moisture-Resistant Construction and Fluorine Coating
• Ø67mm filter diameter for system convenience

[1] Among full-frame mirrorless compatible 300mm telephoto zoom lenses equipped with Vibration Compensation (As of June 2024: TAMRON)

I told you before that I still have no confirmation about the announcement time of the A7sIV. All I know for sure is that at least two new Full Frame camera(s) will be announced in Q3 (July-September).

To not let you get bored I am going to share a rumor I got from a new source. With “new” I mean that I have no clue yet if he is telling me the truth or not. So if you decide to go ahead and read and discuss this don’t hold me accountable :)

The “source” told me this:

The A7SIV is already in development and its features are now very different than the previous generation A7SIII and lower product positioning (more video-oriented A7IV) with lower pricing (2,799 to 3,099 USD).
The A7SIV utilizes a newly developed 24MP Exmor R sensor, which supports 4K/60p in full-frame 6K oversampling and 4K/120p in Super 35mm, and offers uncropped 4K/120p with pixel-binning sampling at slightly lower image quality.
Interestingly, the A7SIV does away with the well-received 9.44M-dot EVF in the A7SIII and replaces it with a 3.69M-dot EVF. Body stabilization has been upgraded to 8 stops and supports all new digital stabilization features.
The A7SIV will be available after July 2024 exactly.

The totally weird part of this rumor would be that it uses a 3.69M dot EVF instead of the current 9.44M dot EVF of the A7sIII. There are two possible explanation for this:

1. This rumor is completely BS
2. The 3.69M dot EVF has some kind of other advantages like crazy refresh rate or so

My “feeling” is that this is BS…

On June Sigma will announce the world’s first Full Frame Autofocus zoom lens veer made. It’s the Sigma 28-45mm f/1.8 DG DN ART. I don’t know the pricing of the lens but I got a first image and also the info about the weight: Just barely under 1kg. Filter size is 82mm.
This is a sort of Full Frame version of the epic 18-35mm f/1.8 APS-C lens that in FF terms was a 27-54mm f/2.75 lens. The new FF lens will be shorter at the tele end but also be truly much faster. What do you think about this lens?

How to share rumors:
If you happen to know more details about those cameras/lenses drop me a message at sonyalpharumors@gmail.com or use this anonymous contact box. Thanks!

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Sigma just posted this official live stream video scheduled to start on June 3 at 13:00 London time. We know we will get the new 28-45mm f/1.8 lens ;)

More info about that soon on SAR!

According to trusted sources there is a fair chance that the next FX camera might be a new Sony FX9 successor. It could be announced in late summer. This is not the only Full Frame camera we will get in 2024. This is the rumored roadmap:

• Sort of FX9 successor coming in late Summer
• New Alpha camera body in late Summer (August/September). Could be the A7sIV but this is not confirmed yet.
• New Alpha camera body in October/November
• Small chance there might another Sony camera in November (to be confirmed)

If you happen to know more details about those cameras drop me a message at sonyalpharumors@gmail.com or use this anonymous contact box. Thanks!

So far I got a couple of unconfirmed rumors about what kind of Alpha cameras we will get. But I still don’t fell comfortable enough to share that info. But it’s clear that Sony’s big announcement will be made between September 2024 and February 2025. All we are getting before is that ZV-E10II that should ship out in August (announcement June/July).

Still, what’s coming soon (possibly June) should be very exciting are the 85mm f/1.4 GMII and the 24-70mm f/2.0 GM. Hope to get some announcement dates soon!

We all wonder if Sony will ever launch a new RX100 camera (I guess not). But rumors are getting stronger about that very same 1 inch sized sensor being used on a new Sony smartphone. Sony insider reports:

There seems to have been a new development on the Xperia Pro series line of smartphones. The phone which is speculated to be called as Xperia Pro C, a successor to the Pro-I, which may also adopt a compact form factor, a stark difference to Sony’s usual 6.5″ displays for its top tier smartphones. Some of the specs which were leaked includes: – A 6.0″ 120 Hz, 2K resolution OLED with Anti- reflection coating. – Snapdragon 8Gen 3 with 12/256 as the base skew, possibly. – 5000 mAh battery with a revamped 45W PD charging. Camera specs include: – 50 MP 1.0″ , 20 MM, f/1.8 with OIS, support for 12 Bit RAW and 14 Bit DCG RAW (maybe an OmniVision sensor). – 12 MP with AF, with support for 4K 120 FPS 10 Bit 420 S -LOG gamma curve and HLG support. Also support for JPG/60 FPS RAW, with AE/AF and support for Sony S-Cine-tone and creative look – 12 MP F 1/2.9″, 20mm, F 2.0 with support for 4K 60 FPS HDR and Sony Creative look.

The Xperia Pro C might be announced in late 2024.

A trusted source contacted me and told me that it seems that the launch of the ZV-E10II is slightly delayed. He does not know the reason for this. He added that it is likely that the ZV-E10II will only be available in August!

This is not the first time this has happened this year, the launch of the 16-25mm G was also delayed by over a month! It was supposed to be announced at the end of February, but was delayed and was announced in mid-April.

The 85mm GM II is still scheduled for launch in June, while I don’t know when the 24-70mm f/2.0 will be announced (it was supposed to be on the market in early summer).

Wild rumors about possible Reasons:
Sony has not announced a camera for more than six months now. But Nikon and Canon have also been silent for a long time. This is the first time I have seen such a long break from announcements by the big three. I have received absolutely unconfirmed rumors about a regulatory reason for the EU market. Maybe it’s related to the new AI law coming up. But that doesn’t make much sense to me, knowing that Fuji keeps announcing new cameras… unless, of course, Fuji makes no use of certain technologies that Sony and other new cameras are supposed to use in these new cameras.

Sony ZV-E10 still selling hot:
On all Japanese sales charts and on Amazon Bestseller list the ZV-E10 is still selling hot. So Sony can afford to introduce the successor a bit later than expected. Maybe Sony scrambled the roadmap in favor of other model that might be announced sooner? The hype on fixed lens camera might convinced Sony to launch a new R1X FF compact fixed lens camera as soon as it gets? But hey folks, that’s just me dreaming and speculating :)