What’s Next for Sony Interchangeable Lens Cameras

The Orphanage: a photo essay by Mike Kobal, shot with the Sony A77
Sony Real Time Gallery – World’s First (ePhotozine).
sony Cyber-shot DSC RX100 + magfilter adapter ring 52mm + hoya Pro1 Digital 52mm MC PL-C at Cadabras.
NEX-6 and powerzoom AF testing by SonyAlphaLab.
NEX-7 review at SansMirror.

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Jackar Optical released a new 34mm f/1.8 lens with native E-mount. It is a manual lens and all specs and images can be read/seen at Snapshooter.jackarlens.com and on Flickr. The lens will be for sale on eBay by early December and cost $190. Jackar adapters and fisheye lenses can already be found on [shoplink 15550 ebay]eBay (Click here)[/shoplink].
The lens design is based on the current [shoplink 15551 ebay]C-mount 35mm lens ($40 here on eBay)[/shoplink]. What they changed is the material, finishing, the ring is larger and turning has been improved. Plus the lenses are multi-coated and of course mount is NEX. It comes with a lens hood and genuine leather case as you see form the images below:

Fitch downgraded Sony “given the company’s loss of technology leadership in key products, high competition, weak economic conditions in developed markets and the strong yen“.

The problem is certainly not the camera business: “Fitch believes that continuing weakness in the home entertainment & sound and mobile products & communications segments will offset the relatively stable music and pictures segments and improvement in the devices segment which makes semiconductors and components.“.

As you know Sony is completely restructuring the company and Fitch writes: “Fitch believes that the strategic initiatives announced in April 2012 to turn around the company’s electronics business are the right approach, but execution is a risk and macro headwinds and intense competition across almost all of Sony’s key products may delay the recovery.”

That will probably bring to a long discussion now if such rating agencies are trustworthy or if Sony is trustworthy. We have to see it globally. It’s a hard time for many companies and many countries. And I am not sure how to decipher what is happening now. In short, I am not worried about Sony, I am more worried about us learning how to come out of a global crisis liek that!

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Black Friday hourly deals: Amazon (cameras), Amazon (all stuff), Adorama, Bhphoto, J&R, TigerDirect, Bestbuy and eBay.

This is the latest Sony Australia video to promote mirrorless! What do you think…isn’t that also working against Sony’s own SLT advertising?

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Today we have a triple Rokinon/Smayang news:

The delay: On Facebook Samyang announced that the Samyang T-S 24mm 1:3.5 ED AS UMC release has been postponed to March 2013.
The review: SLRgear tested the 85mm f/1.4 Rokinon/Smayang lens and writes: “Samyang’s approach to make an economical manual focus lens was a wise one: if you don’t need autofocus, but want the razor-thin depth-of-field of a fast lens for not a lot of money, the lens was already on your radar.”
The deal: The Rokinon 8mm fisheye got a $70 discount at BHphoto (Click here).

Two reminders:
1) The first one is that like The Count of Montecristo (book I am reading now) also Rokinon has dozen names. In USA: Rokinon, Samyang, Opteka, Bower and in Europe: Samyang, Rokinon, Walimex, Falcon, Vivitar.
2) Keep watching these Black Friday deals on Amazon (Click here) on Adorama (36 pages of deals!) and on BHphoto (Click here). They are updating every hour and I am not going to update you with every deal on every camera and accessory :)

Happy shopping!

P.S.: The Count of Montecristo is the perfect book if you like me dream a revenge but you want do it for real :)

[shoplink 15473 ebay]

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One after another the new Sony stuff starts to be shipped. Now the 10-18mm E-mount lens is in Stock in Asia (like Amazon Japan) and in [shoplink 15473 ebay]UK (via eBay reseller)[/shoplink]. SOme image samples can be seen at ePhotozine.
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Sony E-mount 10-18mm preorders at Amazon, Adorama, BHphoto, Wex UK, Sonystore DE–UK–FR–IT–ES–NL–SE–FI–CH, and more links at Alphacameradeals.

So Long, My Hong Kong from Gregory Kane on Vimeo. Found via Fotovideo.nu.

Russian multitest inlcuding the RX100 at Podakuni.
Sony A57 test at Techhive.
Getting started with APP on your NEX (SonyAlphaLab).
NEX-6 pics at Shawnliustudio.
New Sony import plugin for XAVC media into Final Cut Pro X spotted at tradeshow (Fcp).
A99 pic samples by SAR reader Mike on Flickr and by Amitzi.
Techart EF-to-Nex AF adapter (Picasa).
Going for a walk in Paris with the Sony RX100 (Mike Kobal).

Anonymous: “Not a rumour.  Just to say that I have just received my Techart E mount to EF mount adapter, and that it works (autofocus, aperture and IS where applicable) with all my Canon and Sigma lenses, but none of my (few) Tamron and Tokina lenses.
Working – Canon 15-85, 50/1.4, 85/1.8, 17-40, 200/2.8, 24-105 and 70-300L; Sigma 8-16, 15/2.8, 50/1.4*, 300/2.8.
Not Working Tamron 28-75/2.8, 15-50/2.8; Tokina 12-24.
*Note that teh Sigma 50mm f1.4 works even though the Techart advert says it does not!
I’ve only used it on a NEX C3, and the focus is fairly slow.  I’ve not timed it, but it does not appear to be any slower than the same lenses on a Canon 650D (which is presumably the same as the Canon M).  I’ve ordered a NEX 6 but have not got it yet.  Hopefully the autofocus will be a lot quicker. Will update you with more results when it arrives.”

Teddy: “I am not sure if A77 cinema footage would be of interest for SAR reader. Here are all my work using A77 and Nex5n.
http://vimeo.com/teddyweddingstudio/nat-joe-wedding-reception
http://vimeo.com/teddyweddingstudio/yui-tor-wedding-reception
http://vimeo.com/teddyweddingstudio/tag-heuer-the-legend-of-time-exhibition
http://vimeo.com/teddyweddingstudio/teerana-phansa-wedding-ceremony
http://vimeo.com/teddyweddingstudio/kung-tom-wedding-reception
I just move from GH1 to A77 and considering A77. Hope my cinema would be helpful for SAR readers who are interested in Sony DSLR.”

Louis: “Sony NEX-5n diving video at Drystore.com.au“