A crazy thought: Film is back! Should Sony also produce film cameras?

Dpreview interviewed a store manager that claimed:

The younger crowd – under thirty – are really, really being driven in by film. We’re selling every film camera we can get our hands on. People are coming in with film cameras and wanting advice on how to use ’em, and they’re buying film, filters and stuff to create a film kit.

Fujifilm CEO Teiichi Goto recently said, “We have found a new gold mine in the photography industry.” As Fujirumors reports, he is talking about the Instax business. The sales numbers reported in Fuji’s financial reports are staggering. Although the store manager interviewed by Dpreview does not specify whether he is talking about film cameras or Instax cameras, I suspect he is referring to the latter. Instax cameras offer an inherent practical value, that of printing direct images.

Now that artificial intelligence is also capable of creating superb images, the need and value of “authentic” photography will only grow. Sony has no history of chemical film production, so I doubt it will jump on this bandwagon … but I actually would have an idea to get a Sony version of the InstantKon RF70 instant camera.

Sony Electronics Announces New Firmware Roadmap for the BURANO Digital Cinema Camera

The Sony Burano is in Stock for $25k at BHphoto.

Press text:

Sony Electronics Inc. is pleased to announce the next two firmware updates for the BURANO, the newest addition to the CineAlta family of digital cinema cameras. The firmware updates, BURANO Version 1.1 and Version 2.0, are planned to be released over the next year and will include additional recording formats, new de-squeeze options and monitoring updates as well as other features and requests from the cinematic community.

BURANO Version 1.1

Planned for release in late June 2024, BURANO Version 1.1 includes new features for live event production and the addition of 1.5x de-squeeze display for anamorphic lenses. Version 1.1 will add S700 Protocol over Etherneti which enables remote control of a BURANO using an RCP (remote control panel). Controllable settings include exposure, white balance, paint, and others (depending on the RCP model). ​ Version 1.1 also enables support for Multi Matrix Area Indication. This feature allows users to adjust targeted colors during Multi Matrix operation.

In addition, BURANO Version 1.1 also allows support for Sony’s Monitor & Control appii version 2.0.0 which enables in demand features such as Multi-Camera Monitoring function for iPadOS which allows feeds to up to four cameras, precise exposure monitoring including such as waveform, histogram, false color and zebra. Some other features include intuitive focus control, and frequently used functions’ control as similar operation as Sony’s CineAlta cameras using a mobile device, such as frame rate, ND filter, sensitivity, look, shutter speed, white balance. Sony’s Monitor & Control app is free and available for iOS and Android devicesiii.

BURANO Version 2.0

Planned to be released in March 2025 or later, BURANO Version 2.0 offers many new features and improvements requested from the user community, including new recording formats, new 1.8x de-squeeze, and monitoring improvements.

Version 2.0 will include new recording formats including a new 3.8K Full Frame crop that leverages nearly the entire sensor and can shoot up to 120 fps. This new recording mode allows the filmmaker to prioritize faster sensor performance depending on the needs of their application. ​ Other new recording formats include the addition of 24.00 fps to X-OCN 16:9 imager modes and the following:

Full Frame

3.8K 16:9 Mode

Up to 120 fps

Super 35

4.3K 4:3 Mode (for Anamorphic)

Up to 60 fps

Super 35

1.9K 16:9 Mode

Up to 240 fps

BURANO Version 2.0 will also add 1.8x de-squeeze setting as well as additional high frame rate (S & Q) modes including 66, 72, 75, 88, 90, 96, 110 fps.

Version 2.0 also offers monitoring improvements, including standardized SDI video output for monitoring across X-OCN and XAVC and an improved on-screen display which places camera status information outside of the image. Version 2.0 will also include View Finder Gamma Display Assist while using S-Log3 for monitoring.

BURANO Version 2.0 also includes additional exposure tools (High/Low Key) derived from the flagship VENICE camera system. Version 2.0 will also expand white balance memory presets from 3 to 8 and support Active/High Image Stabilization in Full-Frame 6K and Super 35 1.9K 16:9 imager modes.

Finally, Version 2.0 will add breathing compensation and image stabilization metadata in X-OCN. ​

Availability

The new BURANO Version 1.1 will be available in late June 2024. BURANO Version 2.0 will be available in March 2025 or later. Filmmakers can easily download the update directly to their camera using a Mac or PC.

Sony FX6 Firmware Ver. 5.00 Temporarily Suspended

Sony reports:

After investigation, Sony has confirmed an issue with ILME-FX6 System Software Ver. 5.00, which was released on May 28, 2024 (JST). After updating to Ver. 5.00 ,if you turn ON the power with the INPUT2 (audio input 2) switch set to LINE, the audio from CH2 may become unintended level.

Due to this issue, we have suspended the download of ILME-FX6 System Software Ver. 5.00. We apologise for the inconvenience and will rectify the situation by releasing a corrected version as soon as possible.

Thanks Michael for the tip!