Sony talks about the competitor to the Fujifilm X100VI, the new 100-300mm f/2.8 and the continuation of the A7s series!
Sony manager Fabrice Abuaf. Image by Phototrend
The French website Phototrend has conducted an interview with Sony manager Fabrice Abuaf. Here are a couple of answers:
About Sony’s market share in Europe:
we remain the leaders in France and Europe in the full-frame hybrid market, while maintaining positive momentum.
About the Sony A7IV sales:
It is true that the A7 IV faces some tough competition. It is not always at the top of sales every month, especially depending on each one’s promotions. However, it remains a best-seller.
Note: He also confirmed the Sony A7IV is their best selling camera.
About the future A7V he answered:
Every product release has its own dynamics. Products arrive when they arrive, if they are meant to arrive.
SAR note…LOL :)
About the Sony A7sIII being the oldest FF camera in the lineup:
It is true that the FX range, especially with the FX3, is very successful with video content creators, but this does not call into question the relevance of the A7S III, which follows a normal life cycle for a product in this range.
As for the future, it’s hard to predict what will come, but for now, the A7S III still has its place on the market. It maintains a good level of sales, while the FX3 is aimed at a more professional and demanding audience.
About Sony making their own version of the extremely popular Canon 100-300mm f/2.8 and Nikon 120-300mm f/2.8 lenses:
I think there is a lot of demand, especially from professional and sports photographers, for Sony to develop telephoto zoom lenses. Sony engineers are listening and prioritizing based on feasibility and production.
About Sony making a camera that competes in the same FujiFilm X100VI segment:
I believe many ambassadors and professional photographers have already given this type of feedback to Sony engineers. As for what the future holds, I can’t predict.
About the APS-C segment:
It is a segment that remains relevant. Although the full-frame range is now more developed with more new features, the APS-C range is not left behind. The launch of the A6700, which integrates full-frame technologies, such as the AI chip, new menus and the dual Bionz XR processor, is an example of this.
About future f/1.2 primes and f/2.0 zooms:
I don’t have any information on product releases.
My take on this interviews:
- First of all, it is clear that Sony has received requests for a fixed lens camera. I hope these requests will convince Sony to revive the RX series!
- I think it is very likely that Sony is already developing a 100-300mm f/2.8 lens like the competition has.
- I am a bit surprised to hear him say the A7sIII is following a normal release cycle and that sales are still strong. What do you think…will we get the A7sIV next year?
POLL:
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Adobe Europe launched big new rebates
You can find the new rebates on those pages at Amazon Germany, Amazon UK, Amazon Italy, Amazon Spain. Similar deals are running at Amazon USA too.
Sony Electronics Releases New Updates for Its Camera Remote Toolkit
Press text:
Sony Electronics Releases New Firmware
Updates for Its Camera Remote Toolkit
New Versions of Camera Remote SDK and Camera Remote Command Increase Number of Compatible Models, Expand Remote Control Options, and Enhance Video Workflows
SAN DIEGO — Oct. 16, 2024 — Sony Electronics Inc. has released new firmware updates for its Camera Remote Toolkit, giving content creators more creative options and remote-control flexibility when working with Sony’s professional handheld, digital cinema, and alpha interchangeable lens camera models. The new updates include:
Camera Remote SDK – Firmware Version 1.13, planned to be available October 2024
- Additional Compatible Cameras: ZV-E10 II, PXW-Z200, HXR-NX800 (the SDK is also compatible with Sony’s ILX-LR1, ILCE-1, ILCE-9M3, ILCE-9M2, ILCE-7RM5, ILCE-7RM4A, ILCE-7RM4, ILCE-7CR, ILCE-7SM3, ILCE-7M4, ILCE-7CM2, ILCE-7C, ILCE-6700; BURANO (MPC-2610), ILME-FX6V/ILME-FX6T (Ver. 3.00 or later), ILME-FX3 (Ver. 2.00 or later), ILME-FX30, ZV-E1, DSC-RX0M2 (Ver. 3.00 or later).
- Absolute Position Settings for Optical Zoom: allows users to move the zoom to a desired position with a single command prompt for a substantive time gain.
- Remote Emulation: users can remotely receive display information from the camera including on-screen display. This provides the level of remote-control equivalent to a non-remote application.
- Exposure Notification Timing Adjustment: provides an exposure signal in advance of shooting still imagery, giving creators the opportunity for an advanced synchronization scenario with flash lighting.
- Enhanced Video Recording Workflows
- Background File Transfer: remote control and file transfer can be performed simultaneously for maximum remote production efficiency.
- Recorded Video Preview: users can review any section of a video remotely without having to transfer the entire file to a computer.
- Remote Firmware Update (ILX-LR1 model only): users can now update the camera’s firmware remotely within the user application. When future firmware updates are released, they can be applied without disassembling the system. As of firmware version 1.13, this capability only applies to the Sony camera model ILX-LR1.
Camera Remote Command – Version 2024.1.0, planned to be available October 2024
- Addition of Compatible Models: FX6, BURANO, α9 III, ZV-E10 II
- PTP-IP Support: allows users and developers to control their Sony camera via Ethernet cable or Wi-Fi, eliminating the need for a USB cable and improving flexibility in terms of shooting positions and angles.
- Supports More Than 100 New Commands: enables switching the memory card slot according to the situation, for both still images and video recordings, and adjusting the upper and lower limits of ISO AUTO to the shooting environment requirements.
About Camera Remote Toolkit
Sony’s Camera Remote Toolkit takes complete control over Sony’s range of cameras and lenses in any environment with the Camera Remote SDK and Camera Remote Command.
Users can develop software that allows them to remotely change camera settings and perform live-view monitoring such as shutter release, framing, and focus. It can also be used for cutting-edge content creation, inspections, and surveys in a wide range of fields such as e-commerce, public institutions, medical care, and education.
For more information and to download the Camera Remote Toolkit, please click here.
HOT! New Sony Alpha camera announcement is happening in late November!
Trusted sources told me that Sony has a new product launch event planned for the end of November. We are nearly certainly getting a new Full Frame E-mount camera and possibly also a new lens! The source did NOT give any details about what exactly will be announced.
But based on previous rumors, I know that these three products will likely be announced within the next 6-7 months:
- 24-70mm f/2.0 GM (about the same size and also same price of the Canon 28-70mm f/2.0)
- Sony A1 successor (speculated to have same 50MP sensor but with faster FPS, faster AF, CFexpress 4.0 support and AI chip)
- Sony A7IV successor
What’s NOT likely to be announced:
- Sony a7sIII successor (is the A7s lineup gone for good?)
- Sony FX3 successor (more likely to be announced in 2025 or later)
- Sony A7rV successor (probably in 2026 only)
My personal speculation is that we could get the Sony A1II and maybe the 24-70mm f/2.0 GM. But like I said, I don’t have any confirmation yet about the specific product names. And because we don’t know what’s coming, you can dream of your perfect camera/lens until reality disappoints you :)
So let me know in this POLL and in the comments what your Christmas present should be!
Loading ...If you have more info about the next Sony cameras and lenses you can share send me a message using this contact box or at sonyalpharumors@gmail.com. Thanks!
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Good news: Sony A7IV firmware 4.0 released!
Good news folks! Sony officially released the new 4.0 firmware update for the Sony A7IV.
Benefits and Improvements
- Adds support for focus bracket shooting, which allows for continuous shooting while automatically shifting the focus position
- Introduces additional settings for exposure value adjustments and number of shots in the exposure bracketing
- Adds a function that automatically creates still images with Shot Marks from movie frames after recordings
Note: You can add a Shot Mark while shooting or playing a movie and use it as a mark for selecting, transferring, or editing the movie. - Allows the use of Focus Magnifier and Auto Magnifier in MF while using the Bright Monitoring feature
- Allows notifications to be displayed when the latest software is available for your camera
- You can now continue shooting while transferring captured photos and videos to a smartphone or tablet
Note: Ver. 2.5.0 or later of the Creators’ App is necessary. The Creators’ App may not be available in some countries or regions. For more information, please visit the Creators’ Cloud support website. - Transfer to smartphones and tablets can now be resumed even if interrupted in the middle of a transfer
Note: Ver. 2.5.0 or later of the Creators’ App is necessary. The Creators’ App may not be available in some countries or regions. For more information, please visit the Creators’ Cloud support website. - You can now transfer only the differences that have not yet been transferred to your smartphone or tablet, or add videos to be transferred during the transfer process
Note: Ver. 2.5.0 or later of the Creators’ App is necessary. The Creators’ App may not be available in some countries or regions. For more information, please visit the Creators’ Cloud support website. - Adds support for the Monitor & Control app
Note: The Monitor & Control app connects wirelessly to a camera and enables video monitoring and remote control with a smartphone or tablet.
Ver. 2.1.0 or later of the Monitor & Control app is necessary. The Monitor & Control app may not be available in some countries or regions. - Fixes an issue where peaking display would appear during movie playback
- Improves the functionality and operational stability of the camera
Note: Please refer to the Help Guide for details on all updated functions.
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