First leaked images of the new Sony 100mm f/2.8 GM OSS macro lens coming on September 30!

Here you have the first two leaked images showing the new Sony 100mm f/2.8 GM OSS macro lens that will be announced next week on September 30. The lens will be the successor of the now aging 90mm f/2.8 OSS G macro lens.  Here are the upgrades of the 100mm lens over the 90mm lens:

  • new lens is GM and not G (means higher quality)
  • has aperture ring
  • has AF-MF switch
  • Full Time DMF switch
  • IRIS lock

I have no info about the price yet but I suspect we will get very close to the $2000 price tag :(

This is likely the only gear that will be announced next week. The Sony A7V is more likely to be announced sometimes later in October/November. More about this camera will be posted here on SAR next week. Stay tuned!

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First specs and images of the new Sony FX3 competition:

In just a few days, the Sony FX3 will face strong new rivals from Canon, Nikon, and possibly even Panasonic (but not DJI). Here are the latest leaked images and specs.

Canon C50 specs:

  • 32MP FF sensor
  • Open Gate
  • no IBIS
  • Announcement on Sept 9

Nikon Zr specs:

  • 24MP partially stacked sensor
  • 6k all intra
  • IBIS
  • one SD and on micro SD card slot
  • Announcement on Sept 10
  • (no leaked images yet)

Last week, a German YouTuber shared images of an unreleased compact cine camera fitted with a Viltrox PL-to-L mount adapter. After realizing the mistake, he re-uploaded the video with a larger blurred area to hide the details. Still, two key claims remain:

  • The camera will be announced this week.
  • He claims it’s neither a Canon nor the Lumix S1HII.

So this could be a new L-mount Cine camera likely from Panasonic and NOT from DJI?

First leaked images of the new Sigma 20-200mm and 35mm f/1.2 II lenses

Here are the images of all three new Sigma lenses coming on September 9:

 

Sigma 135mm f/1.4 preorder links (open on Sept 9): BHphoto, Adorama, Amazon, Fotoerhardt, Calumet, Fotokoch, WexUK.

  • Full-frame autofocus lens
  • 105mm filter thread
  • Weight: ~1320g
  • Classic black finish
  • Removable tripod collar
  • no focus breathing (great for video)
  • Available for Sony E and Leica L-mount
  • Announcement: September 9

Sigma 20-200mm f/3.5-6.3 preorder links (open on Sept 9): BHphoto, Amazon, Adorama, Fotokoch, Fotoerhardt, Calumet, WexUK, Clifton.

  • Full-frame autofocus lens
  • 72mm filter thread
  • weight under 600g
  • Size similar to this Canon lens
  • Available for Sony E and Leica L-mount
  • Announcement: September 9

Sigma 35mm f/1.2 II preorder links (open on Sept 9): BHphoto, Amazon, Adorama, Fotokoch, Fotoerhardt, Calumet, WexUK, Clifton.

  • Full-frame autofocus lens
  • About 25% shorter and lighter than it’s predecessor.
  • Available for Sony E and Leica L-mount
  • Announcement: September 9

UPDATED with correction: Canon and Nikon Just Declared WAR on the Sony FX3!

A rock-solid source just confirmed: Canon will unveil the new C50 Full-Frame Cine Camera on September 9, followed by the Nikon Zr announcement on September 10. And make no mistake — both are gunning straight for the Sony FX3.

UDPDATE with corrected specs: The Canon C50  is blowing the FX3 out of the water — with 32MP (not 45MP as previously reported), Open Gate, killer autofocus, and beautiful RAW output.

Meanwhile, the Nikon Zr reportedly integrates the RED tech with Nikon Z6III 24MP partially sensor under the hood — promising next-level performance that could make the FX3 look instantly outdated.

In short: Sony better move fast with the FX3 II, because Canon and Nikon are bringing serious heat.

 

Exclusive: First Leaked Image of the Bokeh King – Sigma 135mm f/1.4

For the first time ever, Sigma has built a lens that no one else dared to create — a true BOKEH King, designed to rule them all. Introducing the Sigma 135mm f/1.4 for Sony E and Leica L-mount. With a massive 105mm filter thread and weighing 1350g, this isn’t exactly a lightweight lens — yet it’s still 300g lighter while matching the size of Sigma’s other legendary 105mm prime.

Why choose this over a “classic” 85mm f/1.4?

  • Delivers nearly one-third the depth of field, creating dramatically stronger bokeh.
  • Makes background separation effortless for portraits.
  • If needed, you can shoot from farther away, making it less intrusive.
  • In crop mode, it transforms into a 200mm f/1.4, perfect for indoor concerts and even sports photography

Here is a quick size comparison with he Sigma 105mm f/1.4 and Sigma 85mm f/1.4:

Sure, it’s heavier and bulkier — but after seeing sample shots, I can confirm this lens delivers absolutely breathtaking results. And since most of the weight sits close to the mount, it’s surprisingly well-balanced and not tiring to handle over longer sessions. Stay tuned on SAR — this one’s going to be exciting!

Sigma 135mm f/1.4 – Key Specs
  • Full-frame autofocus lens
  • 105mm filter thread
  • Weight: ~1320g
  • Classic black finish
  • Removable tripod collar
  • Available for Sony E and Leica L-mount
  • Announcement: September 9

Sigma 135mm f/1.4 preorder links (open on Sept 9): BHphoto, Adorama, Amazon, Fotoerhardt, Calumet, Fotokoch, WexUK.

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Surprise: New Viltrox(?) 35-50mm f/1.4 Full Frame zoom coming in 2026?

A world’s first, the 35-50mm f/1.4 FE:

A new rumor circulating on Chinese social media platform Weibo hints at a groundbreaking full-frame zoom lens set to arrive in 2026: a 35–50mm f/1.4. Reportedly developed by a well-known Chinese manufacturer—possibly Viltrox—this would mark the first-ever full-frame autofocus zoom lens from a Chinese brand.

If true, this lens could steal the spotlight by offering an f/1.4 constant aperture—surpassing the current title holder, the Sigma 18–35mm f/1.8, as the fastest zoom lens available. While the 35–50mm range is relatively narrow, such a lens could effectively replace two key primes: the Sony 35mm f/1.4 GM and the Sony 50mm f/1.4 GM. It’s an ambitious move that, if real, would signal a bold leap forward for Chinese lens makers on the global stage.

One more thing:

It is reported that several Chinese optical brands are actively working on autofocus zoom E-mount lenses, with current reports pointing to at least five in development. The Weibo account reports that according to a senior executive from one Chinese manufacturer, a major milestone is on the horizon. By 2026, we can expect a wave of new autofocus zoom lens releases from various Chinese brands. These lenses—developed through in-house innovation, strategic imports, or acquisitions—represent the culmination of years of progress in optics, including advancements in glass formulation, autofocus algorithms, coatings, and motor technology.

And now let me know in the comment system if you would actually be interesting in owning a 35-50mm f/1.4 FE lens!

World’s BEST Bokeh King! Sigma 135mm f/1.4 AF Coming September 9

On September 9 at 9:30 Berlin time, Sigma will officially unveil the new 135mm f/1.4 full-frame autofocus lens — a true world’s first!

The only lens even close is Sony’s 135mm f/1.8, but Sigma takes it further: 2/3 of a stop faster and delivering around 20–25% shallower depth of field. Sigma China has already teased it under the name “MASTER OF OPTICS.”

And here’s the best part: I’ve actually seen the real lens in person, and even got a sneak peek at some sample shots. While I can’t publish those images yet, here’s what I can confirm 👇

Sigma 135mm f/1.4 – Key Specs
  • Full-frame autofocus lens
  • 105mm filter thread
  • Weight: ~1320g
  • Classic black finish
  • Removable tripod collar
  • Available for Sony E and Leica L-mount
  • Announcement: September 9

The photos I’ve seen are nothing short of spectacular — perfectly round, clean bokeh balls and buttery smooth background blur unlike anything from a classic 85mm f/1.4. Yes, it’s a big lens, but still surprisingly manageable.

And there’s more: Sigma is preparing to launch two additional lenses soon:

  • 20–200mm f/3.5–6.3
  • 35mm f/1.2 II

Stay tuned — I’ll share images and full specs as soon as I’m allowed. This could be Sigma’s most exciting release yet!

Sigma 135mm f/1.4 preorder links (open on Sept 9): BHphoto, Adorama, Amazon, Fotoerhardt, Calumet, Fotokoch, WexUK.

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